Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle.
Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.
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OutboundEngine
Score 8.5 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
Compendium (discontinued)
OutboundEngine
Editions & Modules
No answers on this topic
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
Compendium (discontinued)
OutboundEngine
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
$99 per user
Additional Details
—
More information is available on the vendor's website.
More Pricing Information
Community Pulse
Compendium (discontinued)
OutboundEngine
Features
Compendium (discontinued)
OutboundEngine
Content Creation
Comparison of Content Creation features of Product A and Product B
Compendium (discontinued)
7.2
Ratings
11% below category average
OutboundEngine
-
Ratings
Ideation
6.30 Ratings
00 Ratings
Approval workflows
9.10 Ratings
00 Ratings
Content collaboration
7.60 Ratings
00 Ratings
Content calendar
7.50 Ratings
00 Ratings
Network for content licensing/production
5.50 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Compendium (discontinued)
6.6
Ratings
20% below category average
OutboundEngine
-
Ratings
Content hub
6.50 Ratings
00 Ratings
Forms / Gated content
6.10 Ratings
00 Ratings
Embedded CTAs
7.10 Ratings
00 Ratings
Content distribution
7.20 Ratings
00 Ratings
Content promotion
6.10 Ratings
00 Ratings
Content automation
6.70 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Compendium (discontinued)
6.6
Ratings
17% below category average
OutboundEngine
-
Ratings
Audience profiling and targeting
6.10 Ratings
00 Ratings
Closed-loop tracking and reporting
6.10 Ratings
00 Ratings
Content performance analytics
8.20 Ratings
00 Ratings
Campaign optimization dashboard
6.40 Ratings
00 Ratings
Competitive analytics
6.30 Ratings
00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Compendium (discontinued)
-
Ratings
OutboundEngine
8.1
Ratings
9% above category average
Mobile optimization
00 Ratings
8.60 Ratings
Email deliverability reporting
00 Ratings
7.80 Ratings
List management
00 Ratings
7.90 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Compendium (discontinued)
-
Ratings
OutboundEngine
5.8
Ratings
15% below category average
Automated sales alerts and tasks
00 Ratings
5.80 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on it's way to the next step and in the end, publishing!
Template functionality in OCM allows for easy copying and adjusting, allowing you to re-use best practices quickly!
The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
Some of our authors have trouble figuring out how the workflow works. It takes a little bit of searching to find where to set a page for approval. They also have trouble locating where to schedule blogs to be published.
It's not the most user-friendly design. When you log in, it feels a bit dated and take a bit of time to get acclimated to where everything is located.
The organization of the backend code files seems very disorganized.
Finding any sort of tutorials, demos, site help is challenging.
Maybe the worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and and closed without any offers why.
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
AS my business is beginning to change and with volatility in the market, I have to rely seriously on a budget. That and nearing retirement consideration has me more likely to opt out in the near future.
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
I don't recall having any issues needing to contact OutboundEngine. I believe maybe I once emailed about an issue and got a quick response. I also believe I may have messaged through the app and gotten a response. To my knowledge, there has been nothing like app errors or outages.
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.