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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    commercetools

    Score8.2 out of 10
    N/Acommercetools is a composable commerce and frontend eCommerce solution, supporting B2B and B2C online selling with a dynamic interface that handles complex catalogs.N/A

    Optimizely Commerce Connect

    Score6.1 out of 10
    N/AOptimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
    Pricing
    commercetoolsOptimizely Commerce Connect
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    commercetoolsOptimizely Commerce Connect
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details
    More Pricing Information
    Community Pulse
    commercetoolsOptimizely Commerce Connect
    Considered Both Products
    commercetools
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    71%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    71%
    Implementation went as expected
    5 Answers
    Features
    commercetoolsOptimizely Commerce Connect
    Online Storefront
    Comparison of Online Storefront features of commercetools and Optimizely Commerce Connect
    Feature
    commercetools
    9.1
    2 Ratings
    15% above category average
    Optimizely Commerce Connect
    8.8
    27 Ratings
    12% above category average
    Product catalog & listings10.02 Ratings9.126 Ratings
    Product management9.02 Ratings9.126 Ratings
    Bulk product upload10.02 Ratings6.422 Ratings
    Branding8.02 Ratings9.124 Ratings
    Mobile storefront8.01 Ratings9.121 Ratings
    Product variations10.02 Ratings9.122 Ratings
    Website integration9.02 Ratings9.125 Ratings
    Visual customization9.02 Ratings9.124 Ratings
    CMS00 Ratings9.126 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of commercetools and Optimizely Commerce Connect
    Feature
    commercetools
    8.0
    2 Ratings
    4% above category average
    Optimizely Commerce Connect
    8.2
    20 Ratings
    7% above category average
    Abandoned cart recovery6.01 Ratings8.216 Ratings
    Checkout user experience10.02 Ratings8.220 Ratings
    Online Payment System
    Comparison of Online Payment System features of commercetools and Optimizely Commerce Connect
    Feature
    commercetools
    10.0
    2 Ratings
    19% above category average
    Optimizely Commerce Connect
    8.2
    18 Ratings
    1% below category average
    eCommerce security10.02 Ratings8.218 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of commercetools and Optimizely Commerce Connect
    Feature
    commercetools
    8.0
    2 Ratings
    4% above category average
    Optimizely Commerce Connect
    8.8
    26 Ratings
    13% above category average
    Promotions & discounts8.02 Ratings8.222 Ratings
    Personalized recommendations8.02 Ratings9.122 Ratings
    SEO8.02 Ratings9.122 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of commercetools and Optimizely Commerce Connect
    Feature
    commercetools
    10.0
    2 Ratings
    22% above category average
    Optimizely Commerce Connect
    8.0
    26 Ratings
    0% below category average
    Multi-site management10.02 Ratings9.121 Ratings
    Order processing10.02 Ratings7.320 Ratings
    Inventory management10.02 Ratings7.316 Ratings
    Shipping10.02 Ratings7.317 Ratings
    Custom functionality10.02 Ratings9.124 Ratings
    Best Alternatives
    commercetoolsOptimizely Commerce Connect
    Small Businesses
    Ecwid by Lightspeed
    Score10 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Shopify Plus
    Score9 out of 10
    Shopify Plus
    Score9 out of 10
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    commercetoolsOptimizely Commerce Connect
    Likelihood to Recommend
    10.0
    (2 ratings)
    7.1
    (27 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    4.6
    (2 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (8 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    2.7
    (1 ratings)
    User Testimonials
    commercetoolsOptimizely Commerce Connect
    Likelihood to Recommend
    commercetools
    Commercetools is generally a very flexible, smart platform for eCommerce business. It's an API enabled, cloud solution that makes integration seamless and quick to deploy. It's also a modern platform that utilizes API query languages like GraphQl. It lacks some functionalities in pricing and geographic variations of product portfolio but the platform is constantly improving and new functionalities are added.
    Incentivized
    Read full review
    Optimizely
    Our experience may be unique because we opted for an Optimizely team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
    Incentivized
    Read full review
    Pros
    commercetools
    • Very good documentation
    • Stabile and scalable Microservice-Architecture
    • Cloud Native Platform
    Read full review
    Optimizely
    • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
    • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
    • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
    Incentivized
    Read full review
    Cons
    commercetools
    • Pricing - Commercetools has pricing limitations with respect to customer/SKU combination. If an organization provides lots of custom/contract pricing for customers, Commercetools has difficulty mapping it in. They are working on this to make it more flexible.
    • Geographic variations in product portfolio - Commercetools has central product master that doesn't provide product activation/enabling based on different geographies/elevation/sales office structures. Some creative mapping skills are needed to overcome this limitation.
    • Data mapping limitations - Commercetools lacks in out of the box data mapping limitations to full fledged ERP platforms. Extensive data mapping workshops are necessary to fit the functionalities of an ERP platform from order, to delivery , to warehouse operations and billing.
    Incentivized
    Read full review
    Optimizely
    • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
    • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
    • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
    Incentivized
    Read full review
    Likelihood to Renew
    commercetools
    No answers on this topic
    Optimizely
    Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
    Incentivized
    Read full review
    Usability
    commercetools
    No answers on this topic
    Optimizely
    The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
    Incentivized
    Read full review
    Support Rating
    commercetools
    No answers on this topic
    Optimizely
    We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
    Incentivized
    Read full review
    Implementation Rating
    commercetools
    No answers on this topic
    Optimizely
    Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
    Incentivized
    Read full review
    Alternatives Considered
    commercetools
    Read full review
    Optimizely
    Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
    Incentivized
    Read full review
    Return on Investment
    commercetools
    • We were able to successfully launch the ecommerce platform in under 4 months of starting development work.
    • Integrate the same APIs to different client facing solutions.
    • The total cost of platform recovered in 8 months of deployment.
    Incentivized
    Read full review
    Optimizely
    • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
    • Positive: Counter associates are using the website to help customers.
    • Negative: Too much time being spent QCing previous work.
    Incentivized
    Read full review
    ScreenShots

    commercetools Screenshots

    Screenshot of the Merchant Center dashboardScreenshot of an orderScreenshot of the time zone selector

    Optimizely Commerce Connect Screenshots

    Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalization