CognitiveSEO vs. Google Trends

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CognitiveSEO
Score 10.0 out of 10
N/A
CognitiveSEO is a relatively new search engine optimization toolkit, launched in 2012 from developer and CEO Razvan Gavrilas of the company of the same name based in Romania. With an emphasis on backlink analysis and link creating, the platform also presents content and site audit analysis, keyword research and tracking, also rank tracking, all presented via a customizable dashboard. For a small group of up to 5 users with no interest in an API, CognitiveSEO can be had for $99 per month…
$129.99
per month
Google Trends
Score 7.3 out of 10
N/A
Google Trends is a search engine optimization software solution offered by .N/A
Pricing
CognitiveSEOGoogle Trends
Editions & Modules
Starter
$129.99
per month
Business
Individual Pricing
Custom
Custom Plans Available
No answers on this topic
Offerings
Pricing Offerings
CognitiveSEOGoogle Trends
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsBusiness Plan pricing can be customized by the user using the on-site calculator found on the pricing page. Individual tools (Link Analysis, Rank Tracking, etc.) available a la carte.
More Pricing Information
Community Pulse
CognitiveSEOGoogle Trends
Features
CognitiveSEOGoogle Trends
SEO
Comparison of SEO features of Product A and Product B
CognitiveSEO
7.1
Ratings
9% below category average
Google Trends
8.4
Ratings
8% above category average
Keyword analysis7.80 Ratings10.00 Ratings
Backlink management8.20 Ratings4.60 Ratings
SERP ranking tracking7.50 Ratings10.00 Ratings
Page grader6.80 Ratings10.00 Ratings
Competitive analysis6.60 Ratings9.00 Ratings
Site audit / diagnostics6.00 Ratings7.00 Ratings
Site recommendations5.90 Ratings10.00 Ratings
Task management7.80 Ratings6.20 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
CognitiveSEO
5.4
Ratings
34% below category average
Google Trends
10.0
Ratings
27% above category average
Local SEO7.20 Ratings10.00 Ratings
Social SEO6.50 Ratings10.00 Ratings
Mobile SEO3.00 Ratings10.00 Ratings
Global SEO5.00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
CognitiveSEO
5.6
Ratings
41% below category average
Google Trends
3.7
Ratings
78% below category average
Multi-domain support5.50 Ratings5.80 Ratings
Integration with web analytics tools5.80 Ratings1.60 Ratings
Best Alternatives
CognitiveSEOGoogle Trends
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CognitiveSEOGoogle Trends
Likelihood to Recommend
6.7
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Support Rating
6.1
(0 ratings)
6.4
(0 ratings)
User Testimonials
CognitiveSEOGoogle Trends
Likelihood to Recommend
When we have clients that are in a competitive landscape we need to monitor their links (live and lost) more aggressively than others. CognitiveSEO allows us to get daily alerts on new links that come in so we can review these quickly and make decisions to disavow them before these links become a problem.
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Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
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Pros
  • Good tool for tracking KW's when writing a blog post.
  • Easy to see the KW rankings all in one place.
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  • Allows you to search keywords and phrases in certain locations to see search volumes, this is huge and helps us be successful with our Google Ad campaigns.
  • Shows us insights into trending topics which allows us to stay in the know and apply any relevant trends to current clients.
  • Year in Search and Trending Topics provides us great inspiration for our ads
  • Being able to search in certain locations gives us a ton of help when setting up campaigns and doing our keyword research for clients.
  • Being able to compare multiple keywords or search terms side by side is extremely helpful.
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Cons
  • More mobile accessibility for mobile devices to boost on the go marketing efforts.
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  • Top charts: would be nice to include top charts for the current month.
  • Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
  • More images: would be interesting to see trending image searches.
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Usability
No answers on this topic
Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
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Support Rating
They do not respond quickly to any questions or the one time I had an issue. I had resolved the issue myself before they gave a response
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I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
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Alternatives Considered
CognitiveSEO specializes in target marketing for more efficient marketing campaigns and lead generation. While I am not too familiar with other competing products, I would highly advise using CognitiveSEO above all due to the efficiency, turnaround time, and customization features to attract new leads based on specific criteria that relate to your products and daily procedures.
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I've used SEMRush, while more of a SEO Manager than keyword trend analyzer, it does have that option as it does relate to SEO management, but between the two, its nice to have the option in SEMRush, but Google Trends is better at doing the trend analyzing than SEMRush is.
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Return on Investment
  • Beneficial performance in content optimization
  • Mitigating risk from backlink profile
  • Linkbuilding from mentions monitoring
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  • I can't really give a measurement of how Google Trends has directly contributed.
  • Since Google Trends is free I would have to say that it is all positive ROI.
  • I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising.
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ScreenShots

CognitiveSEO Screenshots

Screenshot of Account DashboardScreenshot of Boost Search Rankings by Fixing Website Errors