Certain Event Automation Software vs. Handshake Talent Engagement Suite

Certain is great for easy-to-use registration sites. It collects all information and user can upload reports easily. It's great to copy the event if you are doing an annual one where the information doesn't drastically change. I love being able to create the link in under an hour and send it out to all attendees. I can also send one large email out to all participants

Incentivized

Compared to bulk messaging students who are listed as 'matches' on the job listing page, the segments & campaigns I created were so helpful in identifying leads & helping to convert those leads to applicants without me having to continually follow-up with students (thank you- follow-up email feature!) For roles that require a lot of applicant flow, or for positions that require a large cohort of hires at one time, these features are perfect.

Incentivized

• Easy to use and create
• Easy to pull reports once event has been sent to attendees
• Great way to gather a lot of information

Incentivized

• Connects us with our target audience (current college students and recent graduates).
• Connects us with a variety of career services offices, building trust in our organization.
• It provides capacity to our recruiters while also allowing us to balance volume and personalization in recruitment.

Incentivized

• Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
• UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.

Incentivized

• I would love if there were a better way to filter by experience. Currently, it's based on graduation date but a lot of my talent segments pick up people with 10+ years of experience that recently started or completed another degree. This is frustrating for the candidate who receives a bunch of misplaced messages and for recruiters who have to explain why they received a message about an internship they are clearly overqualified for. Can we separate grad year from years of experience in the segmentation somehow?
• I wish there were an easier way to "blacklist" candidates who were rude or expressed a sentiment of never wanting to hear from me or my company again. These are people that I don't want to accidentally include in a campaign message 6 months later.

Incentivized

It works and has been a valuable tool for recruitment and talent engagement

Incentivized

It is intuitive

Incentivized

Becca always responds very quickly to my questions. We had an issue where I couldn't register for a fair because another division of my company had already registered and this problem was fixed the next day. I feel like the team at Handshake Talent Engagement Suite actually cares about my experience. Not all companies do once the contract is signed! They definitely treat their customers well. I literally feel like I am their only customer.

Incentivized

It is a great product and valuable tool for recruitment and sourcing of talent

Incentivized

Sympla or Eventbrite are great for smaller events that don't require a lot of information from your audience or extensive communication from your event owner. They are better suited for those events, since they are easy and quick to set up. Certain comes in for your tradeshows or recurring events, since it presents a calendar view of your field marketing events, as well as full form customization, automation of email sequences, reporting, etc. It's more complex to use, so you might as well hand it over to people who are well used to setting up events.

Incentivized

Handshake and Untapped both have their pros and cons. The campaign features in Handshake are really unparalleled and allow you to reach a relevant and diverse set of students quickly and efficiently. Untapped has the ability to go through the profiles of individual students to really source specific people (which Handshake doesn't allow), but the filtering features needed work and it was tougher to reach a lot of students at once.

Incentivized

• Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
• Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
• Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
• In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.

Incentivized

• Handshake has definitely positively impacted our business objectives. Handshake pulled some data for us and we found out that 39% of our hired interns & new grads thus far followed up with us, received a message, or RSVP'd to an event on Handshake so far this year.

Incentivized