TrustRadius: an HG Insights company

Captora (discontinued) vs. InsideView (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Captora (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.N/A

    InsideView (discontinued)

    Score10 out of 10
    N/AInsideView was a sales intelligence solution acquired by Demandbase in 2021. Capabilities of the product are now a part of the Demandbase One platform.N/A
    Pricing
    Captora (discontinued)InsideView (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Captora (discontinued)InsideView (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Captora (discontinued)InsideView (discontinued)
    Prospecting
    Comparison of Prospecting features of Captora (discontinued) and InsideView (discontinued)
    Feature
    Captora (discontinued)
    -
    Ratings
    InsideView (discontinued)
    8.2
    92 Ratings
    6% above category average
    Advanced search00 Ratings8.289 Ratings
    Identification of new leads00 Ratings7.386 Ratings
    List quality00 Ratings8.588 Ratings
    List upload/download00 Ratings8.382 Ratings
    Ideal customer targeting00 Ratings8.282 Ratings
    Load time/data access00 Ratings8.788 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Captora (discontinued) and InsideView (discontinued)
    Feature
    Captora (discontinued)
    -
    Ratings
    InsideView (discontinued)
    8.7
    92 Ratings
    11% above category average
    Contact information00 Ratings7.990 Ratings
    Company information00 Ratings9.292 Ratings
    Industry information00 Ratings8.989 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Captora (discontinued) and InsideView (discontinued)
    Feature
    Captora (discontinued)
    -
    Ratings
    InsideView (discontinued)
    8.2
    91 Ratings
    10% above category average
    Lead qualification process00 Ratings8.668 Ratings
    Smart lists and recommendations00 Ratings8.170 Ratings
    Salesforce integration00 Ratings8.162 Ratings
    Company/business profiles00 Ratings8.990 Ratings
    Alerts and reminders00 Ratings9.071 Ratings
    Data hygiene00 Ratings8.279 Ratings
    Automatic data refresh00 Ratings6.971 Ratings
    Tags00 Ratings7.855 Ratings
    Filters and segmentation00 Ratings8.074 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Captora (discontinued) and InsideView (discontinued)
    Feature
    Captora (discontinued)
    -
    Ratings
    InsideView (discontinued)
    9.5
    32 Ratings
    24% above category average
    Sales email templates00 Ratings9.028 Ratings
    Append emails to records00 Ratings9.931 Ratings
    Best Alternatives
    Captora (discontinued)InsideView (discontinued)
    Small Businesses
    No answers on this topic
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Comscore Ad Metrix
    Score8 out of 10
    UpLead
    Score9.6 out of 10
    Enterprises
    HG Insights Platform
    Score4 out of 10
    LinkedIn Sales Navigator for Gmail
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Captora (discontinued)InsideView (discontinued)
    Likelihood to Recommend
    9.0
    (2 ratings)
    8.9
    (126 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    8.0
    (17 ratings)
    Usability
    -
    (0 ratings)
    7.8
    (44 ratings)
    Availability
    -
    (0 ratings)
    7.0
    (2 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    7.9
    (40 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (7 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Captora (discontinued)InsideView (discontinued)
    Likelihood to Recommend
    Captora
    If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
    Read full review
    Discontinued Products
    No answers on this topic
    Pros
    Captora
    • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
    • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
    • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Cons
    Captora
    • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
    • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
    Read full review
    Discontinued Products
    No answers on this topic
    Likelihood to Renew
    Captora
    The ROI has been proven out with Salesforce reporting.
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    Captora
    We have not seen anything that compares to Captora from an apples to apples perspective
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    Captora
    • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    ScreenShots