Bynder vs. Canto

We have numerous renderings for some of our properties that are constantly being updated. It was hard to keep track of the most current rendering since it lived in multiple locations with various employees. Creating a central location where we can regularly update the renderings without having to add a new file and re-upload solved the issue of questioning whether the rendering you were looking at was correct.

Incentivized

Canto is an excellent tool for organizing assets and searching for them in one location. I also really enjoy using the mobile version of Canto on my smartphone when I am on the go. Canto is robust and fast and it has been a major advancement in the way that my organization stores and shares assets.

Incentivized

• User-friendly interface, clean and easy to navigate - this has helped with adoption and training so that staff feel empowered to use the portal.
• Completely customizable filters - particularly helpful for locating specific photos quickly.
• Storage - safe and secure web based storage, frees up tons of space on our org Google drive and server.

Incentivized

• Allowing users to download a resized version of an image self serve (eg. for social media)
• Sharing collections where recipients can see and download high res images
• Tagging to make searches very simple and eliminate complete folder structures
• Tag all info about an asset in the data rather than trying to name images with this data

Incentivized

• The search functionality sometimes is challenging
• Many reminders about cookies - more than normal in the US at this time (due to EU compliance) - can be frustrating and confusing for our end users as not all US platforms have this

Incentivized

• I do with we could search for colors or items in Canto, for example red shirt photos
• We have a small team, but everyone needs different levels of access, I feel like there arent many levels of access as there could be

Incentivized

We are very likely to renew our service with Canto. This is because of the support we have received and what we have seen Canto do so far for our company. We are finally able to organize our assets well and maintain governance over all of our digital assets. It has eliminated time difference issues and is equipping people within our company with a lot of content for them to use and push.

Incentivized

It is incredibly user-friendly and easy to navigate. Once you poke around, you intuitively learn how to use the platform. Our company provided training sessions for all employees during our official roll-out, and everyone seemed to have a good grasp on how to navigate this platform. We have yet to hear about an employee having difficulty using Bynder, which is a big win

Incentivized

Canto is about as easy to use as it gets. I have personally trained a handful of employees who are unfamiliar with DAM/marketing SaaS technology on how to use the platform for their needs. These trainings only take about half an hour (given they are using a very limited set of Canto's features), and afterward, they are pretty well-equipped to use the platform.

Incentivized

Canto is usually available, though sometimes goes down for 30 min - 1 hr. Usually resolved quickly

Incentivized

I've satisfied with the performance

Incentivized

When we were getting ready to switch vendors, WebDAM wasn't very responsive to my questions or my needs. They also sent me all the files on an external drive that was formatted for Mac and didn't even think to verify whether I had a PC (which I did) so the external drive was useless and I had to wait another week to get the updated external drive that was formatted for a PC that I could then use.

Incentivized

I think Canto's onboarding process was really helpful. Our employees were able to utilize the system without excess training sessions which isn't always the case with some software. I also think that their customer support has proven to be super helpful when minor issues arise

Incentivized

Very knowledgable and accommodating trainers who listen to what you're asking and provide detailed yet simple instructions.

Incentivized

We didn't have a thorough enough plan for ownership of uploading and tagging and some of our tags were inconsistent which led to some regression in our usage. We tightened up that plan on our end and spoke with support team on Canto's end to establish some best practices and have a much better workflow now.

Incentivized

Once the issue was identified we looked at a damn lot of DAMs. Bynder, Media Valet, Webdam, Canto, Cumulus... I can't even remember them all. But that was the problem. There were too many. When one of our team evaluated Bynder he reported back vis a vis the legacy tools of Box/DropBox/Evernote... all of which had their adherents within our team and NONE of which came close to matching Bynder. So, the decision really became "do we switch now to Bynder, which everyone accepts, or do we spend a year thoroughly testing every other tool until we've broken up again into rival camps?" It was easy. If and when Bynder fails we may look again. But everything's going great now, so why open this can of worms?

Incentivized

Canto was one of the most cost effective options and was the only one that included all of the features that we were looking for (AI tagging, facial recognition, PMS integrations, OCR text recognition, etc)

Incentivized

Canto is based on the West coast, so occasionally patches and planned outages happen during East coast working hours

Incentivized

• Bynder has saved our creative and Marketing departments hours of time overall by minimizing the amount of time we are searching for asset requests and empowering employees to find what they need themselves.
• Bynder has given us a platform to share lifestyle and product imagery that costs several thousand dollars overall; whereas before it was hard to share those assets in a way that they were utilized to their full potential. Now we don't have to wonder if we're wasting money on styled imagery or whether people are using it.
• Overall the peace of mind Bynder gives us in terms of employees only using approved assets is pretty priceless.

Incentivized

• Through a public service-based portal we've created, we have decreased the number of simple service calls that our service reps receive, because customers are now able to access an online platform and help themselves. This frees up our service reps and give them more time to spend on other, more complex cases.
• Decreases the time spent looking for assets. Simply search Canto!
• Easily providing information to many parties that our business deals with has been very helpful in improving relationships.

Incentivized