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CAKE Affiliate Marketing Software vs. Everflow - Partner Marketing Platform

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CAKE Affiliate Marketing Software

    Score8 out of 10
    N/ACAKE’s Affiliate Marketing Software is offered to ensure accurate measurement, data security and support to attract new partners and build profitable relationships. CAKE's solution is designed to allow users to optimize an affiliate marketing program through real-time insights into partner and campaign performance, customizable alerts, granular data and unique commission structures to reward partners. CAKE is a Perseus Group company, of Constellation Software.N/A

    Everflow - Partner Marketing Platform

    Score7.1 out of 10
    N/AEverflow, from the company of the same name in Mountain View, is presented by the vendor as a smart partner marketing and tracking platform. Performance marketing has grown sophisticated, so the vendor has designed Everflow to help companies stay ahead. Everflow handles scale through Google Cloud, drill down analytics reporting, and automated optimization with Smart Switch.N/A
    Pricing
    CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsEverflow Plus is our white glove service where we provide proactive support from taking you from pre-launch to hyperscaling your partner program.
    More Pricing Information
    Community Pulse
    CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
    Considered Both Products
    CAKE
    No answer on this topic
    Everflow
    Chose Everflow - Partner Marketing Platform
    I sometimes find Cake is a little laggy and the UI is old. With Everflow the graphics, User interface, and the way things are laid out are much easier to use. I prefer simple layouts as it makes training new staff much easier as everything is labeled correctly and makes common …
    Incentivized
    Chose Everflow - Partner Marketing Platform
    We had previously used CAKE and HasOffers (now TUNE) to run our affiliate network. We decided to make the switch to Everflow since TUNE was starting to lack features we needed and kept raising their prices. The Everflow team made our transition insanely easy, and support helped …
    Incentivized
    Chose Everflow - Partner Marketing Platform
    Everflow blows cake out of the water and is (in my opinion) still better than HasOffers. We selected Everflow because of the team behind the project, the amazing customer support we received even before migrating, and their capabilities with tracking.
    Incentivized
    Chose Everflow - Partner Marketing Platform
    I think Everflow has a richer feature set and is more equipt for our needs.
    Incentivized
    Chose Everflow - Partner Marketing Platform
    Everflow is much, much better for mobile than the competitors above, but not as good when it comes to desktop campaigns or affiliate marketing. Or promo code marketing. Or email marketing.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    78%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    9 Answers
    User Ratings
    CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
    Likelihood to Recommend
    8.0
    (1 ratings)
    9.5
    (9 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (1 ratings)
    User Testimonials
    CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
    Likelihood to Recommend
    CAKE
    CAKE is great for affiliates, but not the best for a large company with different types of offers and traffic
    Incentivized
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    Everflow
    I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).
    Incentivized
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    Pros
    CAKE
    • Reporting across multiple verticals
    • Conversion data
    • Tcpa
    Incentivized
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    Everflow
    • Manages offers to affiliate partners.
    • Tracks payouts and traffic volume.
    • Houses creatives for affiliates to use.
    • Generates reports and dashboards for tracking sales.
    Incentivized
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    Cons
    CAKE
    • It’s a little outdated in terms of UI
    • There’s a bit of a learning curve
    • Refreshing from the browser tab
    Incentivized
    Read full review
    Everflow
    • Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
    • I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.
    Incentivized
    Read full review
    Support Rating
    CAKE
    No answers on this topic
    Everflow
    Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.
    Incentivized
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    Alternatives Considered
    CAKE
    There’s no comparison between the two, Looker is amazing and blows CAKE out of the water
    Incentivized
    Read full review
    Everflow
    You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.
    Incentivized
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    Return on Investment
    CAKE
    No answers on this topic
    Everflow
    • Positive since we have real-time attribution
    • Customer support is helpful as needed
    • We can measure performance and make data driven decisions
    Incentivized
    Read full review
    ScreenShots

    Everflow - Partner Marketing Platform Screenshots

    Screenshot of a comprehensive snapshot of campaign performance through a customizable dashboard.Screenshot of event tracking, on top of an initial conversion action.Screenshot of analytics, for drilling down into any partner's performance on the placement level or any other granular metric.Product screenshot