BuzzSumo vs. OnePitch

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BuzzSumo
Score 9.8 out of 10
N/A
BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts. BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).
$199
per month
OnePitch
Score 0.0 out of 10
N/A
OnePitch is for teams who need a tool to streamline the media relations process, offering 3 different pitch submission types including a proprietary pitch form complete with the Pitch Checker. After submitting a pitch or press release, OnePitch sends a custom, curated list of journalist matches with the ability to filter results and export them into existing tools & systems. Journalists can be saved to a media list as well as contacted through the platform, and OnePitch will track the…
$0
per month per seat
Pricing
BuzzSumoOnePitch
Editions & Modules
Content Creation
$199
per month
PR & Comms
$299
per month
Suite
$499
per month
Enterprise
$999
per month
Freemium
$0
per month per seat
All Access Monthly
$50
per month per seat
All Access Annual
$510
per year per seat
Offerings
Pricing Offerings
BuzzSumoOnePitch
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
BuzzSumoOnePitch
Best Alternatives
BuzzSumoOnePitch
Small Businesses
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
Medium-sized Companies
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
Enterprises
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 6.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BuzzSumoOnePitch
Likelihood to Recommend
9.4
(0 ratings)
-
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Support Rating
8.4
(0 ratings)
-
(0 ratings)
User Testimonials
BuzzSumoOnePitch
Likelihood to Recommend
It's well suited for marketing agencies of all sizes who need to quickly monitor the placements of their clients in the media. It's helpful to professional content creators to see how existing content and topics are performing online. It's perhaps less appropriate for a single freelance user with a limited budget who could do much of that work for free online, albeit with far greater consumption of their most valuable resource - time.
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Pros
  • From Facebook, Twitter, Pinterest and Reddit data, to large scale content analysis, influencers, trending news stories and media alerts, you get it all.
  • Helps me find the best topics for content writing, allows my organization to track word patterns.
  • Finding influencers and researching topics.
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Cons
  • Although I think it's hard, I'd like to see it being used for other mediums as well such as Twitch, etc.
  • It could have better backlink data to include more backlinks that each content piece has.
  • One or two more pricing tiers might work.
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No answers on this topic
Usability
The interface is a little clunky for me, especially on mobile. However, the directions are clear and it didn't take long for me to figure out how to use it. I just wish that things were a little more streamlined.
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Support Rating
The support we have received over the years has been wonderful. They have definitely demonstrated excellent customer service. We find the chat support to be the quickest and most useful for the day-to-day questions. A rep always responds very timely, answers our questions, and sends a follow-up to ensure we're maintaining success
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Alternatives Considered
  • Sprout Social and Salesforce are extremely expensive and don't offer the same powerful content marketing features that Buzzsumo offers for a third of the price
  • The crisis monitoring and social listening tools within Buzzsumo are much more user-friendly
  • The permissions in Sprout Social get very confusion and setup has been a pain and the content analysis features aren't that intuitive
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Return on Investment
  • It has had a positive return as it has allowed us to create better content and gain popularity online.
  • Though the cost is relatively high in my opinion, it has allowed us to make better organic content than we would have paid this cost on ads.
  • Helps us find influencers for campaigns.
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ScreenShots

OnePitch Screenshots

Screenshot of Pitch creationScreenshot of A custom list of journalist with match scores that reveal who is best suited to cover newsScreenshot of A dashboard to view profile and email (aka pitch) outreach activity at a glance.