BrightLocal vs. RepuGen

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightLocal
Score 10.0 out of 10
N/A
BrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.
$39
per month
RepuGen
Score 10.0 out of 10
N/A
RepuGen is a healthcare reputation management software for medical groups, multi-location hospitals, urgent care centers and dental practices that is designed to help them in aggregating patient feedback and reviews, manage it from a dashboard and measure customer and employee satisfaction. RepuGen increases a company’s online reviews through automated patient outreach process. Users will be notified the moment a patient has a negative experience, so they can reach out to perform…
$79
per provider/per month
Pricing
BrightLocalRepuGen
Editions & Modules
Track Plan
$39
per month
Manage Plan
$49
per month
Grow Plan
$59
per month
6-9 Provider
$79
per provider/per month
2-5 Provider
$99
per provider/per month
1 Provider
$129
per provider/per month
10+ Providers
Contact for quote
Offerings
Pricing Offerings
BrightLocalRepuGen
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$99 per provider
Additional DetailsBrightLocal offers custom enterprise plans for businesses with more than 50 locations.
More Pricing Information
Community Pulse
BrightLocalRepuGen
Features
BrightLocalRepuGen
SEO
Comparison of SEO features of Product A and Product B
BrightLocal
6.7
Ratings
14% below category average
RepuGen
-
Ratings
Keyword analysis7.00 Ratings00 Ratings
Backlink management4.00 Ratings00 Ratings
SERP ranking tracking7.70 Ratings00 Ratings
Page grader7.50 Ratings00 Ratings
Competitive analysis7.60 Ratings00 Ratings
Site audit / diagnostics9.90 Ratings00 Ratings
Site recommendations6.60 Ratings00 Ratings
Task management3.50 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightLocal
8.6
Ratings
12% above category average
RepuGen
-
Ratings
Local SEO8.60 Ratings00 Ratings
Social SEO7.90 Ratings00 Ratings
Mobile SEO10.00 Ratings00 Ratings
Global SEO7.70 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightLocal
9.2
Ratings
8% above category average
RepuGen
-
Ratings
Multi-domain support8.50 Ratings00 Ratings
Integration with web analytics tools9.90 Ratings00 Ratings
Best Alternatives
BrightLocalRepuGen
Small Businesses
Nozzle
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Score 10.0 out of 10
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Score 8.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Yext
Yext
Score 8.9 out of 10
Enterprises
Conductor
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Score 8.6 out of 10
Yext
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Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightLocalRepuGen
Likelihood to Recommend
8.6
(0 ratings)
10.0
(0 ratings)
Support Rating
7.5
(0 ratings)
10.0
(0 ratings)
User Testimonials
BrightLocalRepuGen
Likelihood to Recommend
I recently broke away from corporation gyms and decided to start my own personal training business in Plano, TX. Looking to expand my visibility in order to bring in new clients, I signed up for BrightLocal after taking a Udemy class on optimizing my Google Business Page. I have not even had BrightLocal for a week and I have already seen a tripling increase in views on my Google Business Page and an increase in the number of people who have reached out to me. I signed up for the citation builder campaign and the campaign isn't even finished. BrightLocal also set me up with a customer service executive named Becki who was absolutely lovely! She gave me lots of things to think about and action steps to take to further expand the reach of my business. I haven't even been with BrightLocal for a month and I'm already so grateful for them! I highly recommend them and their services to help you grow your business!
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RepuGen is well suited for any business looking to up their online reputation presence. It helps get great reviews while filtering out clients who may possibly leave negative reviews
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Pros
  • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
  • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
  • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
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  • Identifies unhappy customers so that we have the opportunity to make things right and convert them to a happy customer.
  • Invites only happy customers to review online.
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Cons
  • BrightLocal can very difficult to communicate with, especially when it comes to reporting bugs / defects, and also when it comes to finding out whether they are working on those bugs.
  • BrightLocal's reports, other then the ranking reports, have far too many bugs and they seem to either have little QA or poor QA practices, considering how many defects there are.
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  • I cannot think of any cons.
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Support Rating
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
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Great customer service. I talked to a few reps getting set up and they were friendly and easy to connect with. After signup I had a few questions and was able to get help quickly.
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Alternatives Considered
We used to use RavenTools but left several years ago as we needed a software platform more geared towards Local SEO, which is exactly what BrightLocal specializes in. Both of these have multiple features and great reporting options, but in the end, BrightLocal offered more features for Local SEO and also offered better reporting for clients as the reports were very easy to read and understand.
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RepuGen was, by far, easier to use and I got more responses with it compared to the other company.
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Return on Investment
  • Positive because it makes our local clients happy and want to renew with us.
  • Positive for the price. I didn't manage the budget, but we were always happy to have the service so I know we were getting value from it.
  • Positive to see local rankings up
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  • Customers see our positive online reviews and end up choosing us, ROI is high.
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ScreenShots

BrightLocal Screenshots

Screenshot of Location SummaryScreenshot of Local Search Rank CheckerScreenshot of Local Search GridScreenshot of Local Search AuditScreenshot of Google My Business AuditScreenshot of Citation Tracker

RepuGen Screenshots

Screenshot of Receive instant feedback from your patientsScreenshot of Intercept Unhappy Patients Before they post reviews onlineScreenshot of Perform patient Service recovery and retain them as patientScreenshot of Access patient satisfaction reports and more from one intuitive dashboardScreenshot of Screenshot of Understand patient sentiment by provider or location