TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Attentive

    Score8.9 out of 10
    N/AAttentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A

    Braze

    Score8.9 out of 10
    N/ABraze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies.N/A
    Pricing
    AttentiveBraze
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    AttentiveBraze
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details
    More Pricing Information
    Community Pulse
    AttentiveBraze
    Considered Both Products
    Attentive
    No answer on this topic
    Braze
    Chose Braze
    Acoustic was becoming too expensive and we had email and SMS with separate providers so we were looking for a way to cut costs and merge into one provider.
    Both Acoustic and Attentive were becoming very expensive as well and Braze provided all the functionalities that we were …
    Incentivized
    Chose Braze
    Attentive and Salesforce are both more user friendly in our opinion, being easier to set up campaigns and review analytics after the campaign deploys successfully a few days later. We use Braze because it is our best option right now to integrate with our mobile apps for …
    Incentivized
    Chose Braze
    We chose Braze when vetting (against Klaviyo + Iterable, and coming from Ortto) because we felt it was the biggest level up for us. It allows us to own cross-channel messaging in one place and we felt like it was the only platform that was truly going to level up our Lifecycle …
    Incentivized
    Key User Insights
    Would buy again
    86%
    Would buy again
    6 Answers
    98%
    Would buy again
    111 Answers
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    98%
    Delivers good value for the price
    82 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    97%
    Happy with the feature set
    110 Answers
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    6 Answers
    94%
    Lived up to sales and marketing promises
    65 Answers
    Implementation went as expected
    86%
    Implementation went as expected
    6 Answers
    88%
    Implementation went as expected
    64 Answers
    User Ratings
    AttentiveBraze
    Likelihood to Recommend
    9.3
    (7 ratings)
    9.1
    (82 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    9.2
    (4 ratings)
    8.8
    (49 ratings)
    Support Rating
    10.0
    (1 ratings)
    4.5
    (21 ratings)
    User Testimonials
    AttentiveBraze
    Likelihood to Recommend
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    Pros
    Attentive
    No answers on this topic
    Braze
    • Canvas feature has been really good for creating customer journey paths and long-term messaging campaigns.
    • They have been addressing feature requests to continue to improve the Canvas feature. One of the simplest but most-handy features is allowing Delay steps wait for a very specific date on a calendar -- so you can plan seasonal campaigns or when you have evergreen-style drip campaigns it allows for avoiding public holidays/etc.
    • The catalog feature provides a lot of use-cases and flexibility for personalizing comms or customizing comms for whitelabeled versions of our standard comms (for our B2B2C scenarios).
    • We use the catalog as a repository of our B2B2C brand info, messaging customization - it basically allows us to offer a whitelabeled configurable version of our optimized automated in-life comms in the branding of our b2b customers.
    Incentivized
    Read full review
    Cons
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    Likelihood to Renew
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    Usability
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    Support Rating
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    Alternatives Considered
    Attentive
    While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
    Incentivized
    Read full review
    Braze
    No answers on this topic
    Return on Investment
    Attentive
    No answers on this topic
    Braze
    No answers on this topic
    ScreenShots