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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Brandle

    Score9 out of 10
    N/ABrandle is a social media management platform focused on governance, compliance and minimizing the brand risks involved in social media.N/A

    Sprout Social

    Score8.6 out of 10
    N/ASprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…

    $249

    per month per user

    Pricing
    BrandleSprout Social
    Editions & Modules
    No answers on this topic
    Standard
    $199 annual / $249 monthly
    per user/per month
    Professional
    $299 annual / $399 monthly
    per user/per month
    Advanced
    $399 annual / $499 monthly
    per user/per month
    Free Trial
    Free
    for 30 days
    Offerings
    Pricing Offerings
    BrandleSprout Social
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    BrandleSprout Social
    Considered Both Products
    Brandle
    No answer on this topic
    Sprout Social
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    73 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    71 Answers
    Happy with the feature set
    No answers on this topic
    96%
    Happy with the feature set
    76 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    95%
    Lived up to sales and marketing promises
    62 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    64 Answers
    Features
    BrandleSprout Social
    Listening/monitoring
    Comparison of Listening/monitoring features of Brandle and Sprout Social
    Feature
    Brandle
    8.3
    1 Ratings
    7% above category average
    Sprout Social
    7.6
    87 Ratings
    2% below category average
    Boolean keyword searches8.01 Ratings7.465 Ratings
    Filtering out noise/spam10.01 Ratings7.276 Ratings
    Sentiment analysis9.01 Ratings7.156 Ratings
    Broad channel coverage6.01 Ratings8.765 Ratings
    Publishing
    Comparison of Publishing features of Brandle and Sprout Social
    Feature
    Brandle
    9.0
    1 Ratings
    11% above category average
    Sprout Social
    8.5
    110 Ratings
    6% above category average
    Audience targeting10.01 Ratings7.687 Ratings
    Content optimization9.01 Ratings8.296 Ratings
    Workflow management8.01 Ratings8.796 Ratings
    Content planning and scheduling00 Ratings9.5110 Ratings
    Engagement
    Comparison of Engagement features of Brandle and Sprout Social
    Feature
    Brandle
    8.7
    1 Ratings
    9% above category average
    Sprout Social
    8.0
    100 Ratings
    1% above category average
    Automated routing and prioritization9.01 Ratings7.962 Ratings
    Customer interaction histories8.01 Ratings8.088 Ratings
    Bulk actions9.01 Ratings8.185 Ratings
    Marketing
    Comparison of Marketing features of Brandle and Sprout Social
    Feature
    Brandle
    9.3
    1 Ratings
    18% above category average
    Sprout Social
    7.2
    78 Ratings
    7% below category average
    Lead generation9.01 Ratings7.257 Ratings
    Content marketing9.01 Ratings8.474 Ratings
    Paid media management9.01 Ratings6.23 Ratings
    Campaigns and promotions10.01 Ratings7.24 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Brandle and Sprout Social
    Feature
    Brandle
    10.0
    1 Ratings
    17% above category average
    Sprout Social
    8.6
    110 Ratings
    2% above category average
    Twitter10.01 Ratings9.098 Ratings
    Facebook10.01 Ratings9.2109 Ratings
    LinkedIn10.01 Ratings9.0100 Ratings
    Google+10.01 Ratings7.636 Ratings
    Instagram10.01 Ratings9.199 Ratings
    Pinterest10.01 Ratings8.633 Ratings
    YouTube10.01 Ratings8.01 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Brandle and Sprout Social
    Feature
    Brandle
    8.7
    1 Ratings
    10% above category average
    Sprout Social
    8.8
    111 Ratings
    11% above category average
    Campaign success analytics8.01 Ratings8.8103 Ratings
    Real-time tracking9.01 Ratings8.6100 Ratings
    Competitor analysis9.01 Ratings8.889 Ratings
    Account management
    Comparison of Account management features of Brandle and Sprout Social
    Feature
    Brandle
    9.0
    1 Ratings
    12% above category average
    Sprout Social
    7.8
    104 Ratings
    3% below category average
    Role-based user permissions & privileges9.01 Ratings7.999 Ratings
    Mobile access9.01 Ratings7.892 Ratings
    Best Alternatives
    BrandleSprout Social
    Small Businesses
    Sendible
    Score7.6 out of 10
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    Vista Social
    Score9.5 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BrandleSprout Social
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.7
    (168 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.5
    (65 ratings)
    Usability
    -
    (0 ratings)
    8.6
    (95 ratings)
    Availability
    -
    (0 ratings)
    7.7
    (8 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    4.2
    (38 ratings)
    Online Training
    -
    (0 ratings)
    7.3
    (3 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (11 ratings)
    Ease of integration
    -
    (0 ratings)
    7.8
    (23 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    BrandleSprout Social
    Likelihood to Recommend
    Brandle
    Brandle is great for any company that doesn't get a lot of exposure. You are able to use this software as a tool in order to expand your sights on the internet. People are more easily able to access social media, websites, and apps. It also is great to use in scenarios where you want to put your company out there and be more visible to others. It may be less appropriate when companies already have a lot of exposure. It would really just be better for statistical purposes at that point.
    Incentivized
    Read full review
    Sprout Social
    IMO it's best for an organization that has a lot of different people working on social media. They could be in different departments or just different members of the same team responsible for different types of posts (corporate, e-commerce, branding, etc.). I don't think it's as vital for a one-person team working solely within the Meta platform, for instance, especially if they're less concerned with detailed analytics.
    Incentivized
    Read full review
    Pros
    Brandle
    • Helping to govern what we do for our social media presence.
    • Keeps track of ratings and viewing of our social media, websites, and apps.
    Incentivized
    Read full review
    Sprout Social
    • For each account, customize posts for each platform, and schedule them to go live simultaneously.
    • Employee Advocacy via Sprout Social has integrated AI assistance for captions. Usually I would generate one suggested caption for employees to use/stem from when re-sharing to their socials. But now, EA message ideas display in random orders to better promote the full range of content.
    • Sprout Social has made the option to gamify the sharing concept quite easily with Employee Advocacy. Using the Leaderboard feature, employees can earn points in Employee Advocacy. Customized point values ensure you know how to climb the Leaderboard and start some friendly competition.
    Incentivized
    Read full review
    Cons
    Brandle
    • Sometimes it can glitch on you.
    • There aren't many templates.
    Incentivized
    Read full review
    Sprout Social
    • Social media platforms don't always play nice with Sprout so it will always be a challenge to get all integrations to work properly.
    • Sprout Social is a growing organization and they are acquiring new technologies, which can be good. However, they often spend time in meetings upselling new services. I like to learn about enhancements and opportunities but prefer to focus on my investments first.
    Incentivized
    Read full review
    Likelihood to Renew
    Brandle
    No answers on this topic
    Sprout Social
    I like Sprout for our needs and I like that it is easy to use. We want something better than HootSuite but don't need a high-level fancy program. The only think I don't like is customer service (except for chat).
    Incentivized
    Read full review
    Usability
    Brandle
    No answers on this topic
    Sprout Social
    Sprout Social's ease of use and navigation throughout the technology are relatively easy to figure out and teach. We also had a representative thoroughly walk us through the features and functionality to set us up for success in using the platform. I didn’t give it a ten because there were times when the navigation didn’t make sense, but once you figured out the quirks, it didn’t cause any trouble.
    Incentivized
    Read full review
    Reliability and Availability
    Brandle
    No answers on this topic
    Sprout Social
    Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
    Read full review
    Performance
    Brandle
    No answers on this topic
    Sprout Social
    It is quick to post, however you have to refresh the page every time you add a new scheduled item.
    Read full review
    Support Rating
    Brandle
    No answers on this topic
    Sprout Social
    Sprout Social's customer support is extremely responsive. They're also always looking for suggestions on how they can make the product better and will actually take your ideas to their team to see if they're worth implementing. I've never had an issue that couldn't be resolved by them in a timely manner.
    Incentivized
    Read full review
    Online Training
    Brandle
    No answers on this topic
    Sprout Social
    Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
    Read full review
    Implementation Rating
    Brandle
    No answers on this topic
    Sprout Social
    Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
    Read full review
    Alternatives Considered
    Brandle
    Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways and places which is why it stacks up against other brand making apps and software.
    Incentivized
    Read full review
    Sprout Social
    We are constantly exploring our options and looking for the most cutting-edge products that suit our needs as a business. Sprout ticked the boxes for what we needed when it was time for a change. Both are powerful tools, and you can only see by doing.
    Incentivized
    Read full review
    Return on Investment
    Brandle
    • It has enabled more traffic to come across our website.
    • It has brought more follows to our social media.
    Incentivized
    Read full review
    Sprout Social
    • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
    • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
    • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
    Incentivized
    Read full review
    ScreenShots

    Sprout Social Screenshots

    Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.