Brandle is a social media management platform focused on governance, compliance and minimizing the brand risks involved in social media.
N/A
Hootsuite
Score 7.9 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Pricing
Brandle
Hootsuite
Editions & Modules
No answers on this topic
Standard
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$249
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Offerings
Pricing Offerings
Brandle
Hootsuite
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
—
Plans can be paid monthly or annually, with a discount for annual pricing.
More Pricing Information
Community Pulse
Brandle
Hootsuite
Features
Brandle
Hootsuite
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Brandle
8.3
Ratings
7% above category average
Hootsuite
6.6
Ratings
16% below category average
Boolean keyword searches
8.00 Ratings
6.00 Ratings
Filtering out noise/spam
10.00 Ratings
5.80 Ratings
Sentiment analysis
9.00 Ratings
6.10 Ratings
Broad channel coverage
6.00 Ratings
8.40 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Brandle
9.0
Ratings
11% above category average
Hootsuite
7.6
Ratings
6% below category average
Audience targeting
10.00 Ratings
6.60 Ratings
Content optimization
9.00 Ratings
7.10 Ratings
Workflow management
8.00 Ratings
7.80 Ratings
Content planning and scheduling
00 Ratings
8.90 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brandle
8.7
Ratings
9% above category average
Hootsuite
7.7
Ratings
3% below category average
Automated routing and prioritization
9.00 Ratings
7.40 Ratings
Customer interaction histories
8.00 Ratings
7.60 Ratings
Bulk actions
9.00 Ratings
8.30 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brandle
9.3
Ratings
18% above category average
Hootsuite
7.5
Ratings
3% below category average
Lead generation
9.00 Ratings
6.40 Ratings
Content marketing
9.00 Ratings
8.20 Ratings
Paid media management
9.00 Ratings
7.60 Ratings
Campaigns and promotions
10.00 Ratings
7.60 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brandle
10.0
Ratings
17% above category average
Hootsuite
9.2
Ratings
9% above category average
Twitter
10.00 Ratings
8.90 Ratings
Facebook
10.00 Ratings
9.70 Ratings
LinkedIn
10.00 Ratings
9.40 Ratings
Google+
10.00 Ratings
8.90 Ratings
Instagram
10.00 Ratings
9.70 Ratings
Pinterest
10.00 Ratings
9.20 Ratings
YouTube
10.00 Ratings
8.40 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brandle
8.7
Ratings
10% above category average
Hootsuite
8.0
Ratings
1% above category average
Campaign success analytics
8.00 Ratings
8.40 Ratings
Real-time tracking
9.00 Ratings
7.70 Ratings
Competitor analysis
9.00 Ratings
8.10 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brandle is great for any company that doesn't get a lot of exposure. You are able to use this software as a tool in order to expand your sights on the internet. People are more easily able to access social media, websites, and apps. It also is great to use in scenarios where you want to put your company out there and be more visible to others. It may be less appropriate when companies already have a lot of exposure. It would really just be better for statistical purposes at that point.
Hootsuite is a great tool and we prefer it to some of the others out there. The only negative is the price point and the fact that it keeps going up with no regard to the small non-profits that have been using it for years. After mentioning that the system is great and the fact that we can integrate and customize the posting for each social media site without having to be jumping from one system to the other makes it ideal for a small team doing multiple projects or things at the same time.
Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
I can manage all of my accounts on one site! It's absolutely amazing! The dashboard is helpful to see how you are doing as well. Still getting to understand the analytics and may need to reach out for help on this
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways and places which is why it stacks up against other brand making apps and software.
Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
Hootsuite has positively improved our overall engagement of our accounts. We went from an average of a 5% engagement rate across all accounts to a 12% engagement.
Hootsuite has positively improved our ability to target certain demographics on social media advertising through their analytics. We have seen CTR increase of 2% which is impressive for our industry.