Bonterra EveryAction enables nonprofits to increase efficiency, optimize supporter and prospect interactions, and raise more money by providing expansive fundraising, digital, and organizing tools on a unified CRM.
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Neon CRM
Score 8.8 out of 10
Small Businesses (1-50 employees)
Neon CRM is a constituent management platform designed for nonprofits and membership associations. Its relationship-focused system offers a comprehensive view of supporters and members, to enable more engagement and revenue. It can be used to manage fundraising campaigns, events, communications, and it offers reporting tools to give stronger insights into the user's organization. It automates processes like email marketing, workflows, volunteer management, and payment processing so that users…
$99
per month
Pricing
Bonterra EveryAction
Neon CRM
Editions & Modules
No answers on this topic
Essentials
$99
per month
Impact
$199
per month
Empower
$399
per month
Offerings
Pricing Offerings
Bonterra EveryAction
Neon CRM
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
Optional
Additional Details
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All plans include unlimited system users, unlimited records, unlimited online forms, and unlimited ticket support. Essentials is a streamlined version of Neon CRM designed for smaller nonprofits. Premium support options are included with Empower. All pricing is based on the organization's revenue.
Bonterra EveryAction is a good CRM to use if your company has institutional fundraisers, grants, and individual fundraising, as it is suited to manage the processes that go along with all of those. I've heard that SalesForce has more functionality than Bonterra EveryAction, but I think that Bonterra EveryAction has plenty to learn and is extremely useful.
If you are looking for a CRM to track your donations and store all donor information, this is a great product. There are tabs under each entry (individual and corporate/foundation donors) to store notes, donation information, and more. Donations entered automatically integrate into the donation campaign section so you can easily track total donation amounts. It is very user friendly and does not require extreme tech knowledge to use effectively. I feel confident storing our information in this CRM. It is very useful to go back to look at past donor information when soliciting new grants and donations.
Some people find the Create A List tool more intuitive than other record-querying equivalents, which can make it easier for digital organizers to target and segment bulk emails, broadcast texts, door-knocking sheets, etc.
The ability to add custom fields on both Contact and Contribution records allows for some flexibility in making the system adapt to your organizing model
There aren't a lot of other tools out there that make phone banking quite as accessible
EveryAction's Email Series/Automations allow for some pretty sophisticated things to run mostly on their own, from welcome and reactivation series, to drip campaigns
For the most technical EveryAction users, the ability to customize online form appearance and functionality using callback functions allows for pretty intricate customization of submitter experiences (e.g. redirecting form submitters to different destinations based on how they filled out the form)
The setup and import process was very effective. The team looked at our account import data and recommended ways to format it and explain how it would best be translated into the NEON system.
The deduplicate tool is effective and easy to use. The step-by-step system allows a record with multiple addresses to be combined into one account, or added to a household or left as is.
It works! We've used other systems that are nightmarish. This system is easy to use and the detailed training videos get into more of the nitty-gritty in a clear and extremely helpful way.
Customising form fields was extremely important and easy to do. MailChimp integration using reports from this customization is clutch.
Tech support resolutions and turnaround time (when going through basic channels).
Continuity of the software—We recently lost a feature we had enjoyed for the first several months and were told that it is "not currently possible" with our version of VAN—even though we had it.
I wish you could see ALL bulk uploads at ALL times, not just the last 100 batches or lines.
Learning the ropes is largely accomplished by reading manuals and watching videos. I don't learn that way. I'd much prefer to be shown. I guess I'm old school.
They can be stingy with the customer support. We bought the big package and I still wind up going back to my salesperson to help me cut through any red tape to get what I need.
We will never us EA, nor recommend them to another org, simply based on their failed promises to deliver training, on-boarding and then charging our account during our free 3 month period, then after cancelling the contract their legal department tried to force us to sign a cancellation agreement that barred us from writing reviews, making comments, etc!
Neon CRM was difficult and frustrating to use without IT experience, and way to costly for the a small to mid-sized nonprofit. We believe that we lost donors due to the inaccurate report system in Neon CRM
It's just so easy--there isn't a lot of techy lingo or graphics, so a regular person can log in and have a sense of what does what. There might be a few terms you need to learn, but everything is in common English so you can almost always find what you're looking for.
The Neon CRM system is confusing (we had to watch video tutorials and html code to understand many of the features, many of which we did not need). Around 2022, Neon started to go downhill. Bells and whistles were added that were of no benefit (to our nonprofit) and the system became even harder to use
The only issue I have had with availability is when I don't have my work phone with me, which prevents me from providing a multi-factor authentication code to access the portal. Other than that, I have not had an issue with availability or outages.
I feel like product support and training should go hand in hand. Having to pay $5k to learn how to use a database is absolutely ridiculous and should be offered with the cost of your database, as it is with every other database I've ever used in the last 10 years of my career. With that being said, once I took the training, I found that the support was much more available. Having training and support behind a paywall is bad business in my opinion
As stated before, they push you to read the manual or watch the video when what I want is a human being to walk/talk me through it. Like I said, maybe I am old school but that's how I learn. It's been a challenge.
They went through all the features and explained in easy-to-digest details what features the system had. They were also responsive to questions we had. We were able to check in with the support team after training and received prompt followups that helped supplement the training after we had real-world experience using the system.
It natively integrated with NGP Van extremely well. it also integrated very well with our zoom platform and our use of the Mobilize platform. The bulk upload feature allowed us to move large amounts of initial data into the platform easily. The removal of duplicates was also a fairly easy task.
I liked Action Network in that it was very user friendly. However, it didn't have the magnitude of features that EveryAction provides. But I appreciated the level of basic knowledge needed to use this to its extent of services. I kind of miss how easy it was to navigate and create when writing a newsletter. EveryAction has the special features that I need to update such as the domain.
Neon vs. The Raiser's Edge Raiser's Edge is the gold standard for fundraising-focused CRM applications. However, it is so complicated that there are higher ed courses and certificate programs you can take to learn it all. The printed manual is hundreds of pages long. You can do TONS with it, of course, but on the other hand you could spend months mastering just one of its many functions. It is based on architecture from long ago, so it's not slick or user friendly -despite attempts to modernize with a couple of coats of paint (see RE:NXT). Not to mention it is very pricey indeed. If that's not what you need or want, you can turn to Neon CRM as an alternative. Neon has both feet firmly planted in user experience and it will get the job done for basic reporting, email integration, donation processing, easy to read dashboards, it's portable to any device (nothing to download, no servers to host locally or otherwise) and pretty easy to learn. That is why I would recommend it for most users
We are able to make informed fundraising decisions. We can easily see what campaigns were successful so that we know where to invest our time. We expect to see improved fundraising performance.
Saving time on data collection: Having automated reports on donations and grant funds raised is a huge time saver. Rather than spending hours once a quarter pulling information out of a bulky Excel sheet, we can simply refresh the reports we've set up and visualize the data anytime.
Saved money on other softwares since Bonterra EveryAction is a one stop shop: We've been able to cancel the subscription to our email marketing company since we send all our campaigns through the software. We are also able to send surveys and to host our donation page.
NeonCRM helped our organization during a growth phase to get organized and get almost all of the data into one place.
Because the tool doesn't have a simple way to invoice clients, some of the ways we are taking payments from them create a lot more work to reorganize each month.
