Boingnet provides a marketing automation solution that is
geared towards small to mid sized business, non-profit and agency marketing
teams. The vendor says that their platform enables marketers to generate
powerful cross-channel marketing campaigns that deliver results.
$20
Emails purchased
Keap
Score 6.3 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Pricing
Boingnet
Keap
Editions & Modules
Pay As You Go Email
$20
Emails purchased
Pay As You Go Landing Pages/Microsites
$20
Landing Pages/Microsites
Lead Generator
$25
Contacts
Pay As You Go Text Messaging
$35
Text Messages purchased
Leads + Email
$49
Contacts
Pay As You Go Personalized URLs
$55
pURLs purchased
Marketer Pro
$79
Contacts
Agency Edition
$199
Contacts
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Offerings
Pricing Offerings
Boingnet
Keap
Free Trial
Yes
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
Boingnet offers training, HTML, data management and custom development services to marketing teams and agencies at affordable rates
All plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
Boingnet
Keap
Features
Boingnet
Keap
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Boingnet
-
Ratings
Keap
7.7
Ratings
14% below category average
Task management
00 Ratings
8.80 Ratings
Billing and invoicing management
00 Ratings
7.40 Ratings
Reporting
00 Ratings
7.10 Ratings
Automated CRM activity logging
00 Ratings
6.40 Ratings
Sales pipeline management
00 Ratings
9.10 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Boingnet
-
Ratings
Keap
7.0
Ratings
17% below category average
WYSIWYG email editor
00 Ratings
9.00 Ratings
Dynamic content
00 Ratings
8.90 Ratings
Landing pages
00 Ratings
5.90 Ratings
A/B testing
00 Ratings
6.40 Ratings
Mobile optimization
00 Ratings
6.30 Ratings
Email deliverability reporting
00 Ratings
7.50 Ratings
List management
00 Ratings
8.40 Ratings
Triggered drip sequences
00 Ratings
9.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Boingnet
-
Ratings
Keap
7.3
Ratings
12% below category average
Lead nurturing automation
00 Ratings
7.50 Ratings
Lead scoring and grading
00 Ratings
6.20 Ratings
Data quality management
00 Ratings
6.70 Ratings
Automated sales alerts and tasks
00 Ratings
7.30 Ratings
Automated follow-ups
00 Ratings
9.10 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Boingnet
-
Ratings
Keap
7.7
Ratings
10% above category average
Calendaring
00 Ratings
8.30 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Boingnet
-
Ratings
Keap
5.2
Ratings
28% below category average
Dashboards
00 Ratings
7.20 Ratings
Standard reports
00 Ratings
3.60 Ratings
Custom reports
00 Ratings
4.70 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
More articles and videos on how to use the various functions of Keap
Having representatives designated to certain regions or companies for a point of contact when help is needed
More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
This training is taught often to the lowest common denominator so as to help as many customers of theirs as possible. We do the training and coaching and implementations for our clients. But clients who I know who have been to their training get trained well. The gap that can exist lies in you doing your part and really investing in using and building out the application. The training and education is only as good as your willingness to apply it.
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
If you do this by yourself it will likely take you 6-9 months to get it entirely set up, unless you have a full-time dedicated person handling it. I recommend hiring a prof service company to implement it for you. They should be able to do it all in 90 days or less.
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.