Bloomreach - The Agentic Platform for Personalization vs. Sugar Market

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomreach - The Agentic Platform for Personalization
Score 8.8 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach is presented as an agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses can use Bloomreach to create experiences that drive growth and loyalty. Bloomreach states that they currently drive personalization for 1,400+…N/A
Sugar Market
Score 2.1 out of 10
Mid-Size Companies (51-1,000 employees)
Sugar Market (formerly Salesfusion) is a marketing automation solution built to work for the user. With a curated toolset that includes intuitive campaign builders, automations and reporting, the vendor says they focus on what matters most to marketers -- streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue. Salesfusion was acquired by SugarCRM May 2019.
$750
per month
Pricing
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Editions & Modules
No answers on this topic
Core
$1,000
Database size
Offerings
Pricing Offerings
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredRequired
Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.Prices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.
More Pricing Information
Community Pulse
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Considered Both Products
Bloomreach - The Agentic Platform for Personalization
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach Commerce Experience Cloud is a great tool if you're in the B2C business and has a lot of different functionality to target a bigger database.
Sugar Market

No answer on this topic

Features
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.8
56 Ratings
2% above category average
Sugar Market
4.4
4 Ratings
54% below category average
WYSIWYG email editor8.451 Ratings3.03 Ratings
Dynamic content7.852 Ratings5.03 Ratings
Ability to test dynamic content7.751 Ratings4.02 Ratings
Landing pages6.525 Ratings6.03 Ratings
A/B testing7.854 Ratings4.03 Ratings
Mobile optimization8.045 Ratings1.03 Ratings
Email deliverability reporting7.655 Ratings7.04 Ratings
List management7.844 Ratings4.04 Ratings
Triggered drip sequences8.538 Ratings6.03 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.1
43 Ratings
4% above category average
Sugar Market
5.3
4 Ratings
38% below category average
Lead nurturing automation8.736 Ratings6.04 Ratings
Lead scoring and grading8.037 Ratings4.04 Ratings
Data quality management7.240 Ratings5.04 Ratings
Automated sales alerts and tasks8.519 Ratings6.03 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.9
38 Ratings
6% above category average
Sugar Market
6.5
3 Ratings
13% below category average
Calendaring8.435 Ratings6.03 Ratings
Event/webinar marketing7.527 Ratings7.02 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.0
33 Ratings
6% above category average
Sugar Market
8.2
1 Ratings
9% above category average
Social sharing and campaigns7.728 Ratings8.21 Ratings
Social profile integration8.220 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.3
56 Ratings
0% below category average
Sugar Market
2.3
4 Ratings
104% below category average
Dashboards7.256 Ratings5.04 Ratings
Standard reports7.153 Ratings1.04 Ratings
Custom reports7.753 Ratings1.04 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.0
84 Ratings
7% above category average
Sugar Market
4.8
4 Ratings
44% below category average
API7.779 Ratings5.02 Ratings
Role-based workflow & approvals8.140 Ratings6.02 Ratings
Customizability7.847 Ratings3.02 Ratings
Integration with Salesforce.com7.16 Ratings9.22 Ratings
Integration with Microsoft Dynamics CRM7.95 Ratings1.01 Ratings
Integration with SugarCRM8.04 Ratings00 Ratings
Third-party software integrations8.128 Ratings00 Ratings
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Bloomreach - The Agentic Platform for PersonalizationSugar Market
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Score 9.9 out of 10
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User Ratings
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Likelihood to Recommend
9.8
(147 ratings)
3.0
(7 ratings)
Likelihood to Renew
9.1
(8 ratings)
10.0
(3 ratings)
Usability
8.6
(54 ratings)
-
(0 ratings)
Availability
8.1
(15 ratings)
-
(0 ratings)
Performance
7.5
(14 ratings)
-
(0 ratings)
Support Rating
9.1
(110 ratings)
8.2
(1 ratings)
In-Person Training
8.4
(2 ratings)
-
(0 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
7.2
(4 ratings)
-
(0 ratings)
Configurability
8.6
(2 ratings)
-
(0 ratings)
Ease of integration
8.8
(2 ratings)
-
(0 ratings)
Product Scalability
8.2
(15 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.9
(2 ratings)
-
(0 ratings)
User Testimonials
Bloomreach - The Agentic Platform for PersonalizationSugar Market
Likelihood to Recommend
Bloomreach
Perfect for onboarding, retention, win-back, and VIP nurture campaigns where customer behavior and timing matter. Excellent when you need to react instantly to customer actions across channels.


Example: A shopper abandons their cart and immediately receives a push notification followed by an email with the exact items they left behind.
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SugarCRM
Salesfusion is a marketing automation platform more appropriate for small companies considering the limited functionalities are limited. The email builder tool is easy to use and ideal for someone with no coding knowledge
Read full review
Pros
Bloomreach
  • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
  • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
  • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
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SugarCRM
  • It was easy to navigate.
  • I liked that I could click on a link to email a potential client and that it would track/link that email back to the Salesfusion profile.
  • I liked the reporting features so that I could see exactly how many cold calls resulted in appointments, with whom I last left voicemail or need to follow up with.
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Cons
Bloomreach
  • While Importing the offline data, sometimes the auto detection is failed to detect the csv file
  • While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
  • it would be great if we receive email for successfully finished imports too
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SugarCRM
  • The user interface is somewhat cumbersome and not intuitive at times.
  • Additional user education available through downloads for existing customers rather than scheduled webinars would be helpful.
  • Custom reporting is complicated to set up.
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Likelihood to Renew
Bloomreach
We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
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SugarCRM
We've been very happy with SalesFusion since day 1. We've also created a new website during the time period that we've had SF and everything carried over great to our new website!
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Usability
Bloomreach
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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SugarCRM
No answers on this topic
Reliability and Availability
Bloomreach
It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.
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SugarCRM
No answers on this topic
Performance
Bloomreach
ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue
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SugarCRM
No answers on this topic
Support Rating
Bloomreach
I have given this rating as i feel the team is very responsive and helpful whenever issues arise. Bloomreach - The Agentic Platform for Personalization provides clear guidance and practical solutions which make it easier to get campaigns live quickly. They also share the best practices and recommendations that help us make the most of the platform.
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SugarCRM
The support team has always been helpful, friendly, prompt and knowledgeable. They follow-up on all my tickets promptly and when needed are available for screen sharing to illustrate solutions for more complex problems. The support department at Salesfusion is one of my favorite things about the platform.
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In-Person Training
Bloomreach
The team was really helpful in explaining
Read full review
SugarCRM
No answers on this topic
Online Training
Bloomreach
It gives clear overview in each and every concepts
Read full review
SugarCRM
No answers on this topic
Implementation Rating
Bloomreach
None it went smoothly
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SugarCRM
No answers on this topic
Alternatives Considered
Bloomreach
Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
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SugarCRM
I was using Net-Results and it seemed more geared for an experienced marketer who was familiar with HTML and didn't need as much training. I found the system frustrating and didn't have much success when I called in for training. I was brand new to automation marketing and needed more hand-holding than Net-Results was able to provide
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Scalability
Bloomreach
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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SugarCRM
No answers on this topic
Return on Investment
Bloomreach
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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SugarCRM
  • Increased employee efficiency
  • Better customer service
  • The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.
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ScreenShots

Bloomreach - The Agentic Platform for Personalization Screenshots

Screenshot of funnels that simplify targeting.Screenshot of retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of web layers with A/B testingScreenshot of the drag and drop campaign editorScreenshot of the WYSIWYG Email editor & Fully customisable Email templatesScreenshot of the CRM with 360° customer behaviour history