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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BenchmarkONE

    Score3.3 out of 10
    Small Businesses (1-50 employees)
    BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.

    $0

    per month

    Salesforce Sales Cloud

    Score8.7 out of 10
    N/ASalesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…

    $25

    per month

    Pricing
    BenchmarkONESalesforce Sales Cloud
    Editions & Modules
    Lite
    $0
    per month
    Pro
    $0
    Agencies
    Special Pricing for Qualifying Agencies
    Starter
    $25.00
    per month per user
    Professional
    $80.00
    per month per user
    Enterprise
    $165.00
    per month per user
    Unlimited
    $330.00
    per month per user
    Agentforce 1 Sales
    $550
    per month per user
    Offerings
    Pricing Offerings
    BenchmarkONESalesforce Sales Cloud
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    BenchmarkONESalesforce Sales Cloud
    Considered Both Products
    BenchmarkONE
    Chose BenchmarkONE
    We really liked the unique mix of a CRM, an email marketing tool, and a sales funnel tool we found with Hatchbuck. Additionally, the software was easy enough to learn so that multiple team members were able to quickly get up and running using the system. Other tools we …
    Incentivized
    Chose BenchmarkONE
    I've used Salesforce Group edition, but it was too robust for our team. Hatchbuck was more suited our company and our stage.
    Chose BenchmarkONE
    We've used Salesforce and Streak. Hatchbuck is vastly more robust than Streak and not nearly as burdensomely complicated as Salesforce. It's the perfect solution for a small business.
    Chose BenchmarkONE
    I probably reviewed seven or eight CRMs, most notably Salesforce and a host of others. Some didn't seem intuitive to use, some had poor customer service, and some had constraints that were a deal breaker. Salesforce, for example has a daily e-mail limit of 250 ... I send out as …
    Chose BenchmarkONE
    ACT - used to use - Hatchbuck is a much better solution for me. Marketing automation, ease of use, responsiveness of staff
    Infusionsoft - tested. Chose Hatchbuck because it is simple and easy to use and meets my needs
    Salesforce.com - tested - Chose Hatchbuck because of its …
    Chose BenchmarkONE
    Hatchbuck is better than Zoho but less effective overall than Salesforce. Hatchbuck hands-down has the best customer service of the group though.
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    136 Answers
    Delivers good value for the price
    No answers on this topic
    92%
    Delivers good value for the price
    117 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    143 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    95 Answers
    Implementation went as expected
    No answers on this topic
    80%
    Implementation went as expected
    84 Answers
    Features
    BenchmarkONESalesforce Sales Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    5.2
    29 Ratings
    35% below category average
    Salesforce Sales Cloud
    -
    Ratings
    WYSIWYG email editor5.126 Ratings00 Ratings
    Dynamic content4.221 Ratings00 Ratings
    Ability to test dynamic content4.121 Ratings00 Ratings
    Landing pages4.016 Ratings00 Ratings
    A/B testing8.910 Ratings00 Ratings
    Mobile optimization8.912 Ratings00 Ratings
    Email deliverability reporting3.328 Ratings00 Ratings
    List management4.329 Ratings00 Ratings
    Triggered drip sequences4.310 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    4.0
    29 Ratings
    51% below category average
    Salesforce Sales Cloud
    -
    Ratings
    Lead nurturing automation3.229 Ratings00 Ratings
    Lead scoring and grading4.329 Ratings00 Ratings
    Data quality management4.327 Ratings00 Ratings
    Automated sales alerts and tasks4.327 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    7.5
    13 Ratings
    8% below category average
    Salesforce Sales Cloud
    -
    Ratings
    Calendaring7.99 Ratings00 Ratings
    Event/webinar marketing7.110 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    3.9
    22 Ratings
    52% below category average
    Salesforce Sales Cloud
    -
    Ratings
    Social sharing and campaigns6.49 Ratings00 Ratings
    Social profile integration1.422 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    3.7
    28 Ratings
    59% below category average
    Salesforce Sales Cloud
    -
    Ratings
    Dashboards3.327 Ratings00 Ratings
    Standard reports1.019 Ratings00 Ratings
    Custom reports6.814 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    5.5
    22 Ratings
    15% below category average
    Salesforce Sales Cloud
    -
    Ratings
    API2.015 Ratings00 Ratings
    Role-based workflow & approvals8.013 Ratings00 Ratings
    Customizability2.621 Ratings00 Ratings
    Integration with Salesforce.com6.74 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM6.95 Ratings00 Ratings
    Integration with SugarCRM6.95 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.4
    261 Ratings
    9% above category average
    Customer data management / contact management00 Ratings9.3261 Ratings
    Workflow management00 Ratings8.3252 Ratings
    Territory management00 Ratings7.7204 Ratings
    Opportunity management00 Ratings8.7253 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings8.7238 Ratings
    Contract management00 Ratings7.9209 Ratings
    Quote & order management00 Ratings7.7192 Ratings
    Interaction tracking00 Ratings8.8223 Ratings
    Channel / partner relationship management00 Ratings8.1184 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    7.9
    99 Ratings
    5% above category average
    Case management00 Ratings8.397 Ratings
    Call center management00 Ratings7.878 Ratings
    Help desk management00 Ratings7.482 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.4
    239 Ratings
    10% above category average
    Lead management00 Ratings8.5234 Ratings
    Email marketing00 Ratings8.2201 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.4
    242 Ratings
    10% above category average
    Task management00 Ratings8.9231 Ratings
    Billing and invoicing management00 Ratings7.774 Ratings
    Reporting00 Ratings8.6195 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.3
    255 Ratings
    9% above category average
    Forecasting00 Ratings8.1223 Ratings
    Pipeline visualization00 Ratings8.0242 Ratings
    Customizable reports00 Ratings8.8252 Ratings
    Customization
    Comparison of Customization features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.7
    246 Ratings
    15% above category average
    Custom fields00 Ratings9.0244 Ratings
    Custom objects00 Ratings9.0233 Ratings
    Scripting environment00 Ratings8.2173 Ratings
    API for custom integration00 Ratings8.5203 Ratings
    Security
    Comparison of Security features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.9
    247 Ratings
    7% above category average
    Single sign-on capability00 Ratings8.9215 Ratings
    Role-based user permissions00 Ratings8.8219 Ratings
    Social CRM
    Comparison of Social CRM features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.8
    156 Ratings
    18% above category average
    Social data00 Ratings9.0154 Ratings
    Social engagement00 Ratings8.7152 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    8.2
    212 Ratings
    11% above category average
    Marketing automation00 Ratings8.4208 Ratings
    Compensation management00 Ratings8.0142 Ratings
    Platform
    Comparison of Platform features of BenchmarkONE and Salesforce Sales Cloud
    Feature
    BenchmarkONE
    -
    Ratings
    Salesforce Sales Cloud
    7.9
    227 Ratings
    7% above category average
    Mobile access00 Ratings7.9227 Ratings
    Best Alternatives
    BenchmarkONESalesforce Sales Cloud
    Small Businesses
    monday marketer
    Score8.5 out of 10
    Salesflare
    Score6 out of 10
    Medium-sized Companies
    LocaliQ
    Score9 out of 10
    Zendesk Sell
    Score8.8 out of 10
    Enterprises
    No answers on this topic
    Daylite
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BenchmarkONESalesforce Sales Cloud
    Likelihood to Recommend
    3.0
    (32 ratings)
    8.7
    (392 ratings)
    Likelihood to Renew
    8.7
    (23 ratings)
    10.0
    (58 ratings)
    Usability
    8.2
    (4 ratings)
    9.4
    (121 ratings)
    Availability
    8.5
    (4 ratings)
    9.8
    (27 ratings)
    Performance
    6.4
    (1 ratings)
    9.0
    (18 ratings)
    Support Rating
    9.1
    (3 ratings)
    9.0
    (92 ratings)
    In-Person Training
    -
    (0 ratings)
    7.9
    (11 ratings)
    Online Training
    -
    (0 ratings)
    9.1
    (15 ratings)
    Implementation Rating
    8.2
    (2 ratings)
    2.4
    (18 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.8
    (9 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.2
    (5 ratings)
    Data Sources
    -
    (0 ratings)
    8.2
    (5 ratings)
    Ease of integration
    8.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    8.7
    (52 ratings)
    Professional Services
    -
    (0 ratings)
    9.3
    (8 ratings)
    User Testimonials
    BenchmarkONESalesforce Sales Cloud
    Likelihood to Recommend
    BenchmarkONE
    Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
    Incentivized
    Read full review
    Salesforce
    It’s great at bringing in members from different sources and streamlining their journey — making it easier for our staff to manage follow-ups and tailor actions based on where each member is in their path. As for where it’s less suited, I’d say it depends on company size — it might be a bit too much for a very small organization.
    Incentivized
    Read full review
    Pros
    BenchmarkONE
    • The product is simple to use but can be as complex as you would like it to be.
    • Customer service and support are great. Always responsive and quick to find a solution.
    • The email templates and instructional videos have been helpful.
    • They definitely understand marketing and have created a simple system to support content delivery.
    Read full review
    Salesforce
    • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
    • Logging activities: It's easy to post a call, text, email, etc.
    • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
    • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
    Incentivized
    Read full review
    Cons
    BenchmarkONE
    • They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
    • I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
    • The onboarding process was a bit bumpy and took much longer than expected.
    Read full review
    Salesforce
    • Sometimes setting up the interface can be overly complex.
    • Depending on what level of salesforce you are paying for, the SLA for their service team to respond can take a decent amount of time.
    • Wish there was more connection between the salesforce apps like service and sales.
    Incentivized
    Read full review
    Likelihood to Renew
    BenchmarkONE
    In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
    Read full review
    Salesforce
    There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
    Incentivized
    Read full review
    Usability
    BenchmarkONE
    Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
    Read full review
    Salesforce
    Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
    Incentivized
    Read full review
    Reliability and Availability
    BenchmarkONE
    There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
    Read full review
    Salesforce
    Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
    Incentivized
    Read full review
    Performance
    BenchmarkONE
    No answers on this topic
    Salesforce
    Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
    Points per Salesforce -
    1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
    2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
    3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
    4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
    5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
    6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
    7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
    8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
    9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
    Read full review
    Support Rating
    BenchmarkONE
    I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
    Read full review
    Salesforce
    The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
    Read full review
    In-Person Training
    BenchmarkONE
    No answers on this topic
    Salesforce
    I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

    I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
    Read full review
    Online Training
    BenchmarkONE
    No answers on this topic
    Salesforce
    I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

    We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
    Read full review
    Implementation Rating
    BenchmarkONE
    Overall very satisfied. More sample please.
    Read full review
    Salesforce
    Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
    Read full review
    Alternatives Considered
    BenchmarkONE
    I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
    Incentivized
    Read full review
    Salesforce
    At our company, we use Salesforce and HubSpot. I personally like both for different reasons. Salesforce makes it easy to generate reports, keep track of dealer and customer information, tie customers to dealers, and is easy to use. However, I like HubSpot for the marketing features. I think HubSpot has easier-to-use workflows and email creations.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    BenchmarkONE
    No answers on this topic
    Salesforce
    Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
    Read full review
    Scalability
    BenchmarkONE
    No answers on this topic
    Salesforce
    Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
    Incentivized
    Read full review
    Professional Services
    BenchmarkONE
    No answers on this topic
    Salesforce
    Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
    Read full review
    Return on Investment
    BenchmarkONE
    • It saved us time, as we were able to centralize our marketing and sales efforts
    • It helped close more sales, through nurturing funnels
    • Since it has options to create sales-related tasks, it helped our team be on top of all new prospects and provide timely information
    Incentivized
    Read full review
    Salesforce
    • The inbox feature allows me to see when the customer opens my email, and hence a timely follow-up could result in a higher response rate.
    • The mobile app allows users to gain access to leads and customer contacts on the go, which increases sales team productivity and enhances customer conversations.
    • The reports of the notes on the account level are not working, which is causing manual work in the weekly report to leadership.
    Incentivized
    Read full review
    ScreenShots

    BenchmarkONE Screenshots

    Screenshot of See your progress at a glance. BenchmarkONE's dashboard gives you valuable insight into which areas of sales and marketing you should focus on the most.Screenshot of BenchmarkONE's small business CRM makes it simple to track and manage all of your contacts in one spot. BenchmarkONE notifies you when important tasks are due and even sends you hot lead alerts when prospects are ready to buy.Screenshot of Automatically track the pages your contacts have visited on your site, the emails they have been sent, the emails they've opened and the links they've clicked.  Understand their interests to put relevant conversations with prospects and customers at your fingertips.Screenshot of Setting up Email Nurturing campaigns are a snap in BenchmarkONE. You can easily drip relevant content to sales leads and contacts that nurtures them throughout the entire buying process, saving you valuable time and skyrocketing response rates.Screenshot of Create great looking emails using BenchmarkONE's drag and drop email builder, or select a template from our extensive email template library.

    Salesforce Sales Cloud Screenshots

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