Arts People vs. Impartner PRM

Arts People is one of the best business decisions our theatre has ever made. It relieves staff of some of the tedious, time-consuming tasks while increasing the ease of selling tickets and subscriptions. That's our goal--to sell tickets easily, in a user-friendly manner at a reasonable cost. That's what Arts People allows us to do. It works for tiny venues (to greet each guest personally) as well as huge venues (ticket scanning solution). It is less appropriate for a one-time event. An Arts People user should have an ongoing series of events to take advantage of all the features (it even has a membership feature) and the time for training.

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I have worked with many other PRM platforms. ImpartnerPRM is in the middle of the pack. There is still a lot of opportunity for making the platform more intuitive and automating some of the processes. However, it is better than some of the others that I have used in terms of there being better continuity between the PRM and marketing functions.

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• Their customer service is unsurpassed. Sometimes several folks will be working on different aspects of a complicated request, to address all the details. Once things are exactly the way I want it, as in season subscription package sales, a representative checks in to make sure we're satisfied. Only then is the ticket closed.
• They have a very comprehensive, full featured ticketing system for all types of events and venues. Their dynamic door list is our favorite feature--no static printed door lists for us. That helps us greet each patron with up-to-date information and check them off the list. While my box officers are doing that, I can be at a remote location and see in real time who has arrived. We can make collaborative decisions about, for instance, holding the curtain for a critics arrival or adding a chair for an unexpected guest of a ticket-holder. We can keep a couple of tickets on hold for box officer discretion to address those unforeseen ticket window requests. Great flexibility which allows us to be efficient while giving good customer service to our patrons.
• Even though the system is full-featured, it is not beyond the skills of those who considers themselves non-technical. Two sessions of training will get a box officer up-and-running. Because there are different levels of access, we don't have to worry about someone changing essential programming while they are checking in patrons.
• They made their ticket landing page look like our website, so people don't even realize that they have been taken somewhere else. Plus, the patron can easily navigate back to our actual site, seamlessly.

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• Providing data in an easily digestible format.
• Intuitive workflow, really easy to learn in an afternoon.
• Cloud access feature allows for easy access on any device.

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• Anything I've asked for, I've gotten so I don't see any need for improvement at the moment.

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• Training was very difficult to set up and maintain
• They show you this awesome demo environment and then you realize once you purchase the tool how much it takes to get that. At least one web designer, help from marketing, and at least a few months of dedicated work
• The most expensive tool we looked at

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• Eventbrite is better for single, one-time events but isn't as full-featured as Arts People.
• Brown Paper Tickets is clunky to use and harder to change globally when an event changes or adds shows.
• Vendini--never used it because when I researched 10 different ticketing companies, they were the least helpful. They didn't listen to our needs, and instead told us what we should have. They were much more expensive than Arts People as well.
• Constant Contact is truly great as a marketing tool. But their events feature was awkward and the payment method was Paypal. However, since it's integrated with Arts People, we can use Arts People for sales and Constant Contact for marketing.

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Salesforce was too expensive for us at the time and required too much customization and internal strain at the time. We ended up choosing Salesforce over Impartner later on once our channel business was more established and we had more resources internally. Impartner was more simple and easy to deploy than Salesforce, which is why we chose it when we had fewer resources

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• Positive - Our online vs phone call or in-person sales have increased steadily over the past 4 years since using Arts People. Less labor for us, more sales.
• Positive - People are buying their tickets earlier than they used to - to reserve a coveted seat in a possible sold-out performance. That makes planning our marketing easier--whether to offer HotTix or special coded offers for shows that have fewer sales.
• Negative - Some older folks still have problems with redeeming their subscription tickets for individual tickets without our personal assistance. We've been trying to pinpoint what that is--and Arts People helped us make a few adjustments. Sometimes people don't like to log in. That's one of the challenges of an integrated system. If the patron's profile changes in a way that impacts their subscription links, we need to step in. However, the overall time it has saved us in managing subscriptions is immeasurable.

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• I do think our lead to demo rate increased a significant percent
• We were able to communicate easily with over 1k partners that were hard to reach before

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info