AppTweak vs. Google AdMob

Well suited:

• little to no experience doing ASO
• looking for a budget friendly solution app
• need to increase traffic to your mobile apps and products

Not that well suited:

• large companies who are looking for VERY a detailed break down of how their products are performing
• non tech savvy companies

Incentivized

Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App.

Incentivized

• Keyword ranking
• Keyword research
• Monitor performance
• Keyword analysis

Incentivized

• Provides a complete ad verification system.
• Integration with Google Analytics.
• Transmission customization
• Ad network mediation is a great feature to manage many ad networks at the same time.

Incentivized

• more details on ad intelligence
• wish it had more integrations with other tools
• loading time can be laggy
• some inconsistency in app store reviews

Incentivized

• Admob has very low prices for impressions or clicks on Android.
• Admob has very low prices for impressions or clicks in many countries including Europe.
• Admob is still having certain security issues: allowing sensitive ads on G rated apps.
• Admob allows multiple-choice banners on G-rated apps while this is not allowed by policy.

Incentivized

hard to use, no support

I prefer AppTweak with simple UI and accurate estimates for keywords, and easy navigation, and it fulfills all my expectations.

Incentivized

No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and experience. So I recommend this if we need to apply this for our company activity.

Incentivized

• Competitor keyword research and overall analysis.
• Great capability for working on your keywords.
• It helps in app's organic performance.
• Our data is also tracked by competitors using this tool.
• Pricing of the tool can be worked upon as its costly.

Incentivized

• Before I got into it my other friends told me there are way better Ad providers. But being a Google fan I still signed up.
• Now I remember writing to AdMob, requesting them to give me earning rates... But they never replied. So zero return on investment. They just keep you guessing.