Annex Cloud Loyalty Experience Platform vs. Yotpo

Annex Cloud Customer Loyalty Platform is a very flexible and customizable solution that allows you to build a loyalty program that fits your brand needs. Their service has been top notch while provided great strategy advice and working with us to develop custom solutions. The product is well suited to run regional programs with different configurations.

Incentivized

If you have an ecommerce website Yotpo does the job. It's dependable, easy to install, and you can set up a funnel to get the customer to review your site or product, then ask them to post a review on social media by offering an incentive. If you're a small business this can work as a set it and forget it system that just needs to be checked once in awhile if you are short on time. When you do check in you can push the reviews yourself to social sites. The free version does not do this automatically as far as I know

Incentivized

• Tiered program
• Custom point earning actions
• Point multipliers
• Integration with other vendors

Incentivized

• It provides a nice, user-friendly tool for online reviews.
• It allows us to send automated emails to customers to help generate reviews.
• It makes it easy for us to respond to negative reviews so we can resolve issues and turn bad outcomes into good ones.

Incentivized

• Native integrations with other systems
• Flexibility in rewards program
• Configuration options of Loyalty

Incentivized

• The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
• Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.

Incentivized

Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.

Incentivized

I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.

Incentivized

Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.

Incentivized

More functionalities and extension possibilities in Annex compared to other products. The loyalty add-in was also deprecated.

Incentivized

We like Yotpo because they offer all of the same features and suite of tools, and they do it at a fraction of the price. We see no benefits in paying a whole lot more money for no added benefit. Yotpo handles our customer reviews perfectly for our needs and gives us everything that we need to manage, respond, and gather reviews for our products and website.

Incentivized

• Increase of 30 % in loyalty members
• Increase of 15% store visits
• Increased spending

Incentivized

• We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
• If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.

Incentivized