Alchemer vs. Hotjar

Price to performance, Survey Gizmo is a great tool. There are a couple hiccups but it has a ton of features that you can't get from some of the SMB competition and it even rivals some of the Enterprise competition. If you are looking for a large scale surveying platform, it may be worth it to go with one of the more expensive, team-oriented enterprise versions, but if you're part of a mid sized enterprise or SMB team, SurveyGizmo is worth it.

Incentivized

Hotjar is well suite for organizations that want to get a good glimpse into user behavior on their websites. The tool is easily installed through Google Tag Manager, and then users simply select which pages or paths they want the tool to analyze. After a few days, users can start seeing patterns develop, helping them understand what areas of the user journey flow they need to test out and improve. Hotjar is primarily for web-based experiences, not for mobile applications and other non-web digital applications.

Incentivized

• Streamlines the survey process and provides quality data.
• Provides a wide variety of question types and filtering options in order to ensure the proper questions are being asked.
• Better improves outcomes for constituents/patients.
• Easy to edit and reformat questions as desired.
• Easy to navigate, export data, and create reports.

Incentivized

• Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
• Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
• Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
• Hotjar has a poll function, so you can have polls on your website.

Incentivized

• Advanced logic - more difficult than what it should be. If I'm piping answers to another question, I shouldn't have to create a lengthy logic script for it to perform (this is just with advanced logic).
• Too "bubbly" of a template - I didn't like the clouds so I had mine switched to a more basic format.
• Accounts - should be able to create different accounts for different users and separate the surveys based on the user.

Incentivized

• The video recording feature is very slow to use. I know there is a very powerful process going on (saving your CSS and the DOM movements you make) but anyway it's slow to use.
• Hotjar itself is heavy and has effects on your load times. This is a very important issue and I hope they're working on that.
• Adding more segmentation would be nice. For example, being able to connect your API or more information to show relevant polls or feedback buttons to certain users. Aggregated info is hard to process.

Incentivized

Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.

Incentivized

The feature sets, agility, and flexibility remain approachable and incredibly powerful. Support is also very responsive and top notch. Overall, with a bit of basic foundational skills, there are seemingly an unlimited number of use cases for which Alchemer can be leveraged.

Incentivized

So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.

Incentivized

Every once in awhile, it is necessary to solicit support. On those occasions, support is extremely responsive and supportive. It has been my experience that [if] they can't walk you through the desired endpoint, they will take a look at your build and remedy for you.

Incentivized

Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.

Incentivized

Our business team takes pride in immersing ourselves with the wide variety of survey-based platforms available. Much of our goal is recommending the proper people, processes, and technologies to our customers and many of those recommendations come from our own experience with the tools. SurveyGizmo fills an extremely valuable role within business analytics. It helps gain the voice of the customer (or end-user) while offering a wide-ranging functional platform for data gathering and organization. SurveyGizmo is up to the task when competing with other high-profile tools and is a fantastic business option for those looking for a proficient survey tool.

Incentivized

Compared to Sprig and Usabilla, Hotjar has robust functionality. Again, as stated earlier, the ability to summarize rage clicks, trigger recordings for a/b experiments, and run intercept surveys on mobile is very useful. Hotjar is also noticeably more intuitive to use than Usabilla, with a cleaner interface and navigation.

Incentivized

• It has always delivered on all our business objectives. I think that the reason why it's a bit [more] expensive than other providers.
• It has helped us to optimize resources especially man hours involved in survey design.
• It has been a valuable partner in almost all [of] our uses.

Incentivized

• Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
• HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
• Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.

Incentivized