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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Airship

    Score8.5 out of 10
    N/AThe Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.N/A

    MailerLite

    Score8.8 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Users can send unlimited emails with every plan. Pricing starts at $10/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable…

    $10

    per month

    Pricing
    AirshipMailerLite
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month 1 user
    Growing
    $10
    per month 3 users
    Advanced
    $20
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Offerings
    Pricing Offerings
    AirshipMailerLite
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—Additional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
    More Pricing Information
    Community Pulse
    AirshipMailerLite
    Considered Both Products
    Airship (formerly Urban Airship)
    No answer on this topic
    Mailerlite
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    17 Answers
    95%
    Would buy again
    74 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    96%
    Delivers good value for the price
    73 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    17 Answers
    95%
    Happy with the feature set
    74 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    10 Answers
    93%
    Lived up to sales and marketing promises
    64 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    89%
    Implementation went as expected
    66 Answers
    Features
    AirshipMailerLite
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Airship and MailerLite
    Feature
    Airship
    -
    Ratings
    MailerLite
    8.9
    69 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings9.761 Ratings
    Dynamic content00 Ratings9.154 Ratings
    Ability to test dynamic content00 Ratings7.448 Ratings
    Landing pages00 Ratings7.755 Ratings
    A/B testing00 Ratings9.443 Ratings
    Mobile optimization00 Ratings8.553 Ratings
    Email deliverability reporting00 Ratings9.562 Ratings
    List management00 Ratings9.561 Ratings
    Triggered drip sequences00 Ratings9.139 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Airship and MailerLite
    Feature
    Airship
    -
    Ratings
    MailerLite
    7.0
    62 Ratings
    9% below category average
    Dashboards00 Ratings6.01 Ratings
    Standard reports00 Ratings9.062 Ratings
    Custom reports00 Ratings6.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Airship and MailerLite
    Feature
    Airship
    -
    Ratings
    MailerLite
    9.0
    53 Ratings
    12% above category average
    Email Previews00 Ratings9.053 Ratings
    Best Alternatives
    AirshipMailerLite
    Small Businesses
    SimpleTexting
    Score7.6 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    EZ Texting
    Score8.7 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AirshipMailerLite
    Likelihood to Recommend
    8.9
    (19 ratings)
    9.1
    (73 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    6.0
    (1 ratings)
    8.7
    (10 ratings)
    Support Rating
    9.0
    (1 ratings)
    9.4
    (4 ratings)
    User Testimonials
    AirshipMailerLite
    Likelihood to Recommend
    Airship (formerly Urban Airship)
    Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
    Incentivized
    Read full review
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Pros
    Airship (formerly Urban Airship)
    • The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
    • The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
    • As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
    Incentivized
    Read full review
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Cons
    Airship (formerly Urban Airship)
    • The automated A/B testing winner selection and application should be added
    • The flexibility of message shape, specifically incorporating transparency so messages do not need to be a rectangular shape
    • Faster and more reliable servers around the globe
    • Making more detailed use cases and tutorials to be followed can simplify things for users
    Incentivized
    Read full review
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Likelihood to Renew
    Airship (formerly Urban Airship)
    No answers on this topic
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    Usability
    Airship (formerly Urban Airship)
    The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
    Read full review
    Mailerlite
    I can't express how happy and satisfied I've been with recent email exchange with Ivan from MailerLite support. He answered promptly, clearly and assisted me with urgent issue I needed to be taken care of asap. HUGE satisfaction! Excellent customer service! Thank you, Ivan!
    Read full review
    Support Rating
    Airship (formerly Urban Airship)
    I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
    Read full review
    Mailerlite
    Timely responses, quality answers to my questions, showing that the support are knowledgeable and cares about my results. I've had other experiences with competitors, so I'm delighted that this team cares about my business. It's good to know there are real experts ready to jump in when you need help
    Read full review
    Alternatives Considered
    Airship (formerly Urban Airship)
    We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
    Incentivized
    Read full review
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Return on Investment
    Airship (formerly Urban Airship)
    • The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
    • Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
    Incentivized
    Read full review
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    ScreenShots

    Airship Screenshots

    Product screenshotProduct screenshotProduct screenshot

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations