Agorapulse vs. Later Social

I think Agora is great for small teams looking to schedule posts and respond to users. I haven't used it at scale, so I can't recommend it for larger companies, but I love it for what we do. If you're savvy with Google Sheets, then the Agora exports are really handy. If you don't need specific data or the ability to compare metrics, and just want a surface-level look at your social performance, the analytics tools are nice.

Incentivized

Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple.

Incentivized

• Calendar sharing - great for internal and external approval
• Community management - it means we can keep on top of engagement for all of our clients in one place
• Report - it's really useful for us to be able to create such in depth reports that we can use internally but also share with clients so they can see the results of what we are doing

Incentivized

• Allows you to schedule Instagram Stories Content. No other tool that I have tried allows this feature.
• Great analytics available for Instagram - something that lacks on many other platforms.
• The LinkIn.Bio feature allows you to drive traffic to multiple sources, which is helpful for accounts without a swipe-up link.
• It's easy to switch between accounts if you are managing multiple brands and platforms.

Incentivized

• Reporting not available for personal accounts
• Adding TikTok
• Ability to tag personal accounts in LinkedIn and FaceBook
• When copying from one platform to another, one has to go and redo the tags or they will not come up properly. If the the @ is the same in the two platforms, it should take that into consideration and not ask to re-enter.

Incentivized

• Would be wonderful if there was a way to copy posts easily.
• Would be nice to view posts without opening like you plan to edit them. Just want to preview them like an email.
• Would be nice to be able to schedule posts to Facebook Groups.

Incentivized

The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.

Incentivized

The user interface is fantastic. Clear and easy to use. The layout and navigation is very well thought out enabling us to work quicker, and smarter. Moving around Agorapulse becomes second nature very quickly, which makes day to day workflows so much easier. The features included are comprehensive, especially the reporting. And having everything in one place for messaging and monitoring is a real help

Incentivized

The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!

Incentivized

Agorapulse occasionally has outages or shuts down. It never interferes with my use of the application or any of my posts

Incentivized

Agorapulse has generally had great performance. Occasionally I have issues with my videos being posted on Instagram. I still am not sure why. the format of the videos is the same as the videos that are going through.

Incentivized

Absolutely amazing customer service. Some of it seems very automated and feels like you are not talking to a person. It would be better if it was just a normal email platform that it was coming from. But overall super great customer service and the company is always willing to walk new members through the use of Agorapulse which is awesome.

Incentivized

Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.

Incentivized

I did not train in person

Incentivized

The staff walked me through the whole platform and asked me if I had any questions. They were very helpful in answering any questions I had.

Incentivized

Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets

I think Agorapulse is by far the most comprehensive platform and user-friendly. In my experience, the support on hand is responsive and easy to speak with through the online chat. Hootsuite, Adobe Express, and Buffer seemed limited in what they offer in comparison, particularly Adobe Express and Buffer. Both these platforms were clunkier for us to use and didn't offer as much in terms of listening and reporting. We used Hootsuite a few years ago and moved away from it before we developed our strategy, planning and reporting for social, so it might have the same capabilities as Agorapulse but the support and usability do not match.

Incentivized

It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool.

Incentivized

I'm not sure I understand what is meant by scalability.

Incentivized

• Agorapulse has been able to be the leading platform for us to maintain and grow our client base
• Clients tend to be frustrated with Agorapulse and often have trouble viewing the content leading us to consider other alternatives which would affect our ROI.
• Agorapulse does however, push us to utilize all its features, increase strategy, and in doing so, offer additional competitive packages.

Incentivized

• Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content.
• Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything!

Incentivized