Affinity CRM vs. LocaliQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity CRM
Score 9.3 out of 10
N/A
Affinity is a relationship intelligence platform enabling teams to leverage their network to close deals. Affinity manages relationships by auto-populating a connected CRM pipeline and unlocking introductions to decision makers.
$2,000
per year per user
LocaliQ
Score 9.0 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Pricing
Affinity CRMLocaliQ
Editions & Modules
Essential
$2000
per year per user
Scale
$2300
per year per user
Advanced
$2700
per year per user
Enterprise
Contact
No answers on this topic
Offerings
Pricing Offerings
Affinity CRMLocaliQ
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
Affinity CRMLocaliQ
Features
Affinity CRMLocaliQ
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.6
Ratings
3% above category average
WYSIWYG email editor00 Ratings7.30 Ratings
Dynamic content00 Ratings6.60 Ratings
Ability to test dynamic content00 Ratings8.00 Ratings
Landing pages00 Ratings6.70 Ratings
A/B testing00 Ratings8.00 Ratings
Mobile optimization00 Ratings7.30 Ratings
Email deliverability reporting00 Ratings9.00 Ratings
List management00 Ratings7.10 Ratings
Triggered drip sequences00 Ratings8.60 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.6
Ratings
12% above category average
Lead nurturing automation00 Ratings8.40 Ratings
Lead scoring and grading00 Ratings6.70 Ratings
Data quality management00 Ratings8.20 Ratings
Automated sales alerts and tasks00 Ratings7.20 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.8
Ratings
5% below category average
Calendaring00 Ratings9.50 Ratings
Event/webinar marketing00 Ratings6.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.8
Ratings
16% above category average
Social sharing and campaigns00 Ratings8.10 Ratings
Social profile integration00 Ratings7.60 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
8.0
Ratings
16% above category average
Dashboards00 Ratings7.80 Ratings
Standard reports00 Ratings8.10 Ratings
Custom reports00 Ratings8.20 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
9.0
Ratings
34% above category average
Customizability00 Ratings9.00 Ratings
Best Alternatives
Affinity CRMLocaliQ
Small Businesses
Method:CRM
Method:CRM
Score 8.5 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Medium-sized Companies
Zendesk Sell
Zendesk Sell
Score 8.8 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Enterprises
Conversica
Conversica
Score 9.9 out of 10
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Affinity CRMLocaliQ
Likelihood to Recommend
9.0
(0 ratings)
8.9
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
8.5
(0 ratings)
Support Rating
9.3
(0 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
8.5
(0 ratings)
User Testimonials
Affinity CRMLocaliQ
Likelihood to Recommend
Very well suited for venture capital or any firm where you are managing a lot of stakeholders that are in different groups.
Read full review
LocaliQ is phenomenal at s multichannel marketing approach. It is incredibly effective and efficient to run all of these simultaneous campaigns through one company. As a small nonprofit, we would not have been able to have the reach LocaliQ gave us if we had opted to use multiple companies. It would have been too much for our staff to handle.
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Pros
  • Organization
  • Data Housing
  • Exporting Data
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  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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Cons
  • More prompts to update and sort new connections
  • More visual appeal on each listing on a list
  • An Outlook desktop app plugin
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  • The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate.
  • Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do.
  • Tracked phone lines can be a bit pricey, but not exorbitant.
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Likelihood to Renew
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
Read full review
No answers on this topic
Usability
No answers on this topic
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Support Rating
Nudge.ai is fairly intuitive, so the need for support is minimal. I have only had to reach out to the support team a couple of times for minor issue. The response has been quick and issues resolved to my satisfaction in a reasonable time frame. I have no issues with Nudge support at this time.
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No answers on this topic
Alternatives Considered
Two different companies, so it's not like I chose one over the other. However, after using both Affinity and Salesforce, I can say that Affinity is easier to use due to its simplicity. Salesforce had a lot of bells and whistles, that when used appropriately, I'm sure can help, but its not needed for what I currently do.
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LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
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Scalability
No answers on this topic
As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
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Return on Investment
  • Internal communication clarity
  • Streamlined operations
  • Ease of audit trails
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  • Local print advertising enhanced our community presence and strengthened brand loyalty.
  • The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns.
  • Service fees feel steep for the campaigns we run, especially for a business with constrained budgets.
Read full review
ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.