Adobe Bridge vs. MarcomCentral

I love to use it when I need to rename a group of photos from one of my photographers because they named the files incorrectly. My team seems happy to use it from now and then in combination with InDesign and Photoshop

Incentivized

We have used Marcon Central for some time now, and the quality of our ads have improved. With better content, ideas, sharing tools, and all other programs such as case studies, bogs, material and more the platform has helped us to improve our ad quality and focus on what is important without losing track of certain market trends and changes.

Incentivized

• selecting files then process them in photoshop
• use as a sales tool for clients viewing
• Finding files, it is our go to directory
• easy to go to servers and acroos the companies computers.

Incentivized

• Organization / categorical structure for content
• Customizable templates for users who might not have design skills
• Clean, simple design

Incentivized

• It took me a while to figure out how to get Bridge to work faster. Apparently, you need it to cache your entire library and once that library is cached then it can refer to those files quickly.
• It takes up more space on your computer and you should consider buying a computer with plenty of space and a great graphics card to help this program work at its best.
• I wish it would recognize that firewall software and virus protection software isn't its enemy and work with them running all the time. This error doesn't always occur for me, but when it does, I am annoyed.

Incentivized

• No significant cons to report. The product definition process can be a bit time consuming, but the bulk upload tools help with efficiency.
• I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file; it would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).
• Burn through support hours quickly; coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)

Incentivized

Adobe Bridge is useful as a jumping off point for file organization within the CC environment. It is a little slow and clunky at times but is useful for preliminary photography selection development including contact sheets, file renaming, and the overall selection process.

Incentivized

Okay so I've actually tried to use Lightroom. Photoshop is its own beast and doesn't have the catalog that Bridge of Lightroom has. Lightroom is not as powerful with being able to check between images, finding files, etc. I wanted to love it, but Bridge won hands down with all the time it has saved me so I can get back to my children instead of complaining that it takes me so much time to narrow down images

Incentivized

The thing I love most about this software is how easy it is to use. For someone not super-tech-savvy, it is so easy to set up products and display them in the catalog. It's user-friendly for our employees and customers too. They can easily navigate to whatever item they need without any issues!

Incentivized

• Convenience and ease in seeing all images at a glance and being able to select chosen images for use in Photoshop and XD
• Saved us time through the batch rename functionality

Incentivized

• Our ability to offer customers a very robust solution has increased customer retention and profitability.
• Our ability to increase volume without increasing overhead has also be a big win.

Incentivized