Adform FLOW vs. Impact

One of the best available solutions available for RTB, if you do not have your own or use agency's DSP/DMP/etc. this is the one I would recomment. Lot of targeting options, ease of use, great support. Or just great and cheap tool for tracking your direct buys. Also Adform has excellent customer support.

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Any publisher looking to monetize their blogs would be a great fit. The size of the publisher probably doesn't matter. They have a wide selection of advertisers and publishers can sign up for free. Advertisers that are looking for great partners for their affiliate programs would be good fits. One of the benefits is that Impact really focuses on recruiting high-quality publishers.

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• Reporting Dashboard
• Database integration
• Ease of scheduling & running campaigns

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• There are no hidden charges and tracking is instant and automated.
• As an affiliate, Finding relevant offers and managing the programs is quite easy.
• It has a great user interface which is quite easy to use and manage.
• There is nearly zero downtime, which makes it much more efficient and reliable.

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• Bugs
• UX of DSP Panel
• Performance

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• User interface could be improved a little, as it is a quite difficult task to find the content or links
• Approval from the advertisers sometimes takes a huge amount of time. If they can somehow reduce the response time, it will be great
• New affiliates might find the onboarding process a little difficult

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Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.

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Reasons are already given in past. They are really slow in support service.

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We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.

Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

First promoter has been a phenomenal affiliate platform to use. It has everything I need from a reporting perspective. It has everything I need from a payout perspective. It has all the links, tips, and tools I need for promoting products. Overall it is a far better tool to use

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• CPA reduction 20% in some clients
• ROAS driven decisions
• DSP Cost reduction

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Independently Invited by TrustRadius

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• By using Impact we were able to increase the number of advertisers on our platform.
• Delayed payments on the part of advertisers or Impact creates so many execution issues.
• Multi regional campaigns helped us to increase our presens in the market.