AddSearch vs. Yext

We're very happy with the search results, and even better, the ability to impact the actual results with their weighting and priority tools. The integration was easy enough, but the expectations during the sales process was that the AddSearch team would handle more of the implementation. At the end of the day this wasn't a huge deal due to our internal engineering team, but is a caveat for others. We're happy to see continued development of the product and the infusion of AI in the feature set.

Incentivized

Yext is great for bigger clients. If your client has a franchise of any kind, or even multiple locations, that's an ideal use case. For smaller clients, with one location that doesn't change a lot, Yext isn't as viable, and the effort to update maybe ten or fifteen listings would be worth it.

Incentivized

• Ease of use for admin
• Ability to impact results
• Integration within your own site
• Data
• Product improvements

Incentivized

• Making sure our location data is correctly being understood by Google.
• Taking into account best design principles for our pages layout.
• Staying on top of Google best practices so we don't have to.
• Building a very robust place for us to store all our location information.
• Solid integrations with some of our other key partners, for example Olo, Punchh.
• Being a very good partner for us, our Client Success Manager is exceptional.

Incentivized

• Data exports
• Onboarding and expectation setting

Incentivized

• Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
• Annual contracts limit flexibility for smaller companies
• The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation

Incentivized

Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy

Incentivized

We are a larger company with 26 locations, so we may receive additional attention. But they are always quick to answer our calls or emails. I rarely need support as the software delivers as promised. I will say their staff thus far has been very knowledgable about Yext and some lesser-known features. For us, they really understand our needs and why I'd be asking for certain solutions.

Incentivized

AddSearch was not as customizable as the other solutions we looked at, but it was also seemed to be the easiest to integrate. Ultimately, the integration time took longer than expected, but was still relatively easy. The interface was an easier to use interface than the competitors we looked at. Price was also a factor as AddSearch was a lower cost.

Incentivized

Before Yext, I used Moz Local to manage our business listings. Moz Local had fewer listing platforms included with their service. For example, Moz Local did not include Yahoo, and we had issues with inconsistent Yahoo listings. We ultimately switched to Yext and it's been a good fit for us.

Incentivized

• Our search results have significantly improved and increased click through rate by 15% just in the first two weeks
• We had no ability to tweak results with our previous solution and now we do. We've gone from 0 to 100 with the ability on that.

Incentivized

• Yext has absolutely strengthened our SEO performance and has driven leads that perform extremely well.
• Yext has improved our consultation show rate because all of the clinic information for each of our locations is accurate no matter which website our clients are using to search for the clinic info.
• Yext has allowed our organization to ensure the correct phone numbers are listed across the web, which increased the number of inbound leads that come into our Call Center.

Incentivized