Acrolinx vs. Unsplash for Brands

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acrolinx
Score 7.5 out of 10
N/A
Acrolinx is a marketing writing tool that captures the way an enterprise communicates and its guidelines, and aligns content with guidelines, using automation to shorten the editorial process.N/A
Unsplash for Brands
Score 7.2 out of 10
N/A
Unsplash is an online community hosted by the company of the same name in Montreal, featuring photos and images that are available free. Unsplash for Business is a solution that puts content in the hands of people and add context by sharing visuals with their audiences.N/A
Pricing
AcrolinxUnsplash for Brands
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AcrolinxUnsplash for Brands
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
AcrolinxUnsplash for Brands
Features
AcrolinxUnsplash for Brands
Content Creation
Comparison of Content Creation features of Product A and Product B
Acrolinx
8.0
Ratings
0% below category average
Unsplash for Brands
-
Ratings
Ideation8.00 Ratings00 Ratings
Approval workflows7.00 Ratings00 Ratings
Content collaboration9.00 Ratings00 Ratings
Content calendar8.00 Ratings00 Ratings
Network for content licensing/production8.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Acrolinx
8.5
Ratings
5% above category average
Unsplash for Brands
-
Ratings
Content hub9.00 Ratings00 Ratings
Forms / Gated content8.00 Ratings00 Ratings
Embedded CTAs9.00 Ratings00 Ratings
Content distribution7.00 Ratings00 Ratings
Content promotion8.00 Ratings00 Ratings
Content automation10.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Acrolinx
8.0
Ratings
2% above category average
Unsplash for Brands
-
Ratings
Audience profiling and targeting8.00 Ratings00 Ratings
Closed-loop tracking and reporting8.00 Ratings00 Ratings
Content performance analytics7.00 Ratings00 Ratings
Campaign optimization dashboard9.00 Ratings00 Ratings
Competitive analytics8.00 Ratings00 Ratings
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AcrolinxUnsplash for Brands
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Medium-sized Companies
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Score 10.0 out of 10
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Score 8.8 out of 10
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User Ratings
AcrolinxUnsplash for Brands
Likelihood to Recommend
9.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
AcrolinxUnsplash for Brands
Likelihood to Recommend
I have used Acrolinx as an integrated tool with Microsoft Office. I use Office tools on a regular basis and need new formatting options for not only presentations slides but also for document creation, email templates, etc., and here is where Acrolinx helps me on a daily basis. Acrolinx, however, suffers from some frequent unavailability of the tool, which results in some disturbance, but overall the experience is great with the software.
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If someone is in a specific or super-niche industry, they may not find that Unsplash for Brands is a good option for them. I would say their site and their library of photographic images are a bit more general -- so if you need something stylized, it may not be the place for you.
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Pros
  • Powerful theme suggestions when integrated with Microsoft Office
  • Powerful syntax corrections when integrated with Microsoft Office
  • Powerful formatting suggestions when integrated with Microsoft Office
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  • Provides beautiful natural and in action photos
  • Provided royalty free imagery which is great for charities who have a budget or not budget for photography
  • Photos are more stylistic and creative than traditional stock sites like Adobe, iStock, Shutterstock
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Cons
  • Noticed some frequent unavailability of the servers that results in loading of Acrolinx
  • Need to add more formatting options
  • Need to add more themes
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  • The layout and UX is not as friendly as many other similar platforms.
  • Search engine could be improved.
  • Bulk download would be wonderful.
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Likelihood to Renew
No answers on this topic
I need to learn a little more about the product and its capabilities before I give a higher review. However, the availability of image trending is far superior to Getty or Getty Enterprise.
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Alternatives Considered
I only have Acrolinx integration with Microsoft Office and Outlooks suites.
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There is one obvious major advantage to Pexels (and Unsplash really) in that the images are royalty-free. We can use them without fear of being sued afterward, and we don't even have to create an account, just download the image and it's ready to go. When it comes to Pexels' photos, you can photoshop words on them, but sometimes you don't want a photo designed for photoshopping, you just want a photo that's ready to use, such as Unsplash.
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Return on Investment
  • I haven't calculated the exact financial benefits, but indeed Acrolinx has contributed greatly to the quality of the content my company has been producing
  • With enhanced formatting, themes, and organization of the documents, emails, and presentations, we have been able to attract new customers, resulting in more business
  • With the offerings Acrolinx have, team's productivity has increased manifolds
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  • Excellent for using photos for content creation, keeps things fresh yet still on brand for our program's needs
  • Ease of use, directly implemented in the program to directly find an image without needing to leave the site
  • Perfect since it's free!
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ScreenShots

Acrolinx Screenshots

Screenshot of Acrolinx