No-code improvement of user journeys post-conversion for B2B
May 24, 2023
No-code improvement of user journeys post-conversion for B2B
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with PathFactory
PathFactory enables our user journeys to not end after conversions on our main marketing website, offering users more relevant actions to take on the website after they downloaded a written asset. We present them with an enhanced thank you page that requires no code knowledge to set up and publish.
Pros
- User journey enhancement
- Quick setup once installed
- Conversions easy to track on Google Analytics
Cons
- Overall design of after-conversion pages could be enhanced
- URL paths of after-conversion pages are a bit awkward
- Better mobile experience
- Its impact has been positive, but I don't have any current details to list out
Do you think PathFactory delivers good value for the price?
Not sure
Are you happy with PathFactory's feature set?
Yes
Did PathFactory live up to sales and marketing promises?
Yes
Did implementation of PathFactory go as expected?
I wasn't involved with the implementation phase
Would you buy PathFactory again?
Yes
The overall capabilities and seemed more robust and pertinent to our needs, also, the final experience is more friendly to our users.
Comments
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