Great comprehensive tool which made us 50% efficient.
Overall Satisfaction with Adobe Analytics
We have been using Adobe Analytics for almost a year now. We had a problem with inconsistent data flow in our data warehouse. All the data was there, but it was all over the place. Adobe Analytics made the data more measurable and meaningful for management. Management can now look at their relevant data and make more informed and quick decisions.
Pros
- Reporting.
- Integration with other tools.
- Native functions like sorting, eliminate duplicates and troubleshooting of data.
Cons
- There is not yet AI functionality like other tools e.g. Tableau.
- Not super user friendly.
- Sometimes we face server lags.
- Our decision making process and speed has increased by 50% as we have relevant data dashboards and forecasting on real time data.
- Due to great APIs and native integrations there is one data flowing among all systems and data integrity is trusted.
- Productivity has increased 20% in all departments as reports and KPIs are visible with alerts on certain actions.
- BI team can now focus on other important tasks than just providing data to the team.
- Google Analytics, Amplitude Analytics and LogRocket
Adobe Analytics definitely provides more detailed and comprehensive data analysis than the other tools I have used. It covers all the data set on pre and post sale analysis. Its integrations with other tools, realtime data customizations and other features suits well for Companies I work for.
Do you think Adobe Analytics delivers good value for the price?
Yes
Are you happy with Adobe Analytics's feature set?
Yes
Did Adobe Analytics live up to sales and marketing promises?
Yes
Did implementation of Adobe Analytics go as expected?
No
Would you buy Adobe Analytics again?
Yes


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