TrustRadius: an HG Insights company

Vbout

Score9.9 out of 10

19 Reviews and Ratings

Get a Demo

What is Vbout?

Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features Vbout has to offer, as determined by TrustRadius' reviewers.
Based on 19 ratings of Vbout's features
View all features

Top Performing Features

  • A/B testing

    Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

    Category average: 7.9

  • Lead nurturing automation

    Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.

    Category average: 8.7

  • Lead scoring and grading

    Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.

    Category average: 8.4

Areas for Improvement

  • Dashboards

    Users can create, customize and share dashboards, which provide an overview of the most important metrics.

    Category average: 7.6

  • Email deliverability reporting

    The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

    Category average: 8

  • Standard reports

    The software offers pre-built reports with metrics standard to the category.

    Category average: 7.5

Reviews

What users are saying about Vbout.
View all reviews

A Complete Package for Marketing Kit

Incentivized
Rio Burhan
Creative Director in Information Technology at RB Studio (1-10 employees employees)

Use Cases and Deployment Scope

We love using Vbout to handle all our marketing needs. It's a go-to tool for us because it's so feature-rich. With Vbout, we can do everything we need for our clients without the hassle of switching between different platforms. It's like having all our marketing tools in one place, making our work smoother and more efficient. And it has low learning curve to use the product.

Pros

  • On email marketing, it has petty good recommendation for sending methods.
  • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
  • The automation comes in handy since it works on all Vbout tools.
  • We can also install the Tracking Code on external websites to utilize Vbout tools.
  • Awesome support team!

Cons

  • The moderation on landing pages which resulting it takes time to launch a page.
  • While Tracking Code works fine, it will be great if we can see the analytics like we have on landing page.
  • Overall UI needs refreshment.

Return on Investment

  • More income sources.
  • More services we can provide.
  • More target audiences.

Usability

Alternatives Considered

Brevo

Other Software Used

WordPress, WebWave

A Helpful Full Featured Marketing Tool

Incentivized
Michael KriegerView profile
Business & Digital Marketing Consultant in Marketing at Prime Marketing Experts (1-10 employees employees)

Use Cases and Deployment Scope

Vbout is a key offering that we have as a marketing agency as it is an affordable marketing automation solution that helps our clients effectively track people on their website and email campaigns. The email campaign has exceptional deliverability and we noticed that we were able to increase our open rate. We also close more deals thanks to the data.

Pros

  • Marketing automation
  • email marketing

Cons

  • CRM could be more comprehensive

Return on Investment

  • It has been a great ROI because we were able to get additional clients while the platform cost is very low.

Alternatives Considered

Constant Contact Lead Gen & CRM

Finally the One Piece of Marketing/CRM/Automation Software that Satisfies

Incentivized
Verified User
Manager in Legal (1-10 employees employees)

Use Cases and Deployment Scope

Vbout is the complete Marketing Automation system bundled into one -- no more HubSpot/ConvertKit/Klaviyo etc. It's basically a CRM with a focus on lead flow, including analytics, heatmaps, email/sms/push campaigns, many other automation integrations such as a.i. chatbots, etc.

Pros

  • I. Chatbots Cross-Platform (all Socials and Messaging platforms)
  • Automation of Lead Flow (identifying site visitors, funneling+scoring them)
  • Email automation and integration with Twilio + Push

Cons

  • Since their team is so focused on being the best, they occasionally have small feature appearance issues

Return on Investment

  • Amazing ROI, my income 10x'd after launching my new firm.
  • This tool is amazingly well suited to all-in-one Marketing Needs

Alternatives Considered

HubSpot CRM, HubSpot Marketing Hub and Bigin by Zoho CRM

Vbout is ALL you need to automate your marketing programs

Incentivized
Ksenia NewtonView profile
Digital Marketing Manager in Marketing at CrossCap (51-200 employees employees)

Pros

  • Drap & Drop interface. It couldn't be easier to use.
  • Create drip email marketing campaigns.
  • Visualize customer journeys.
  • Create landing pages using the existing templates.

Cons

  • Lead generation form styling for users with a limited knowledge of Java.

Return on Investment

  • The platform has saved us a lot of money
  • It's highly functional and allows us to do a lot more than Marketo
  • It's easy to manage, and it saves us a lot of time on a regular basis.

Alternatives Considered

Marketo

Other Software Used

Evernote, Hunter, Netvibes

Vbout, all marketing in one... and cheaper

Incentivized
Salvador ArauzoView profile
CEO in Sales at TicTop Sales (1-10 employees employees)

Pros

  • Panel statistics integrating data from all features in Vbout so you have a 360 degree understanding of your marketing execution
  • Landing pages very easy to build with beautiful format
  • Contact profiling based on demographic and interactions
  • Managing landings and webhooks with powerful CTA based on visitor behaviour
  • Extensive roadmap with exciting features to come

Cons

  • Journeys need to be easier to build conditions, tagging and include more triggers
  • Contact concept is very light, there is a customer schema for every form which makes it difficult to evaluate over a normalized customer basic data schema
  • More integrations will be great

Return on Investment

  • Great effort to design first journeys. Later knowledge increases and you can make a lot of tests and changes in your process very quickly
  • Very efficient, dynamic CTAs helping us to generate messages based on customer interest
  • Some concepts of filtering are difficult to understand on Vbout's Journey bulider, so we had to make a lot effort to get our conditions on Journey's processes

Alternatives Considered

ActiveCampaign, Vtiger and Help Sumo

Other Software Used

bpm'online, Vtiger, Nimble, PieSync