Twilio

We are a Salesforce ISV and use Twilio to provide SMS and Voice integration. Our users interact directly with our app on Salesforce or through the Salesforce mobile app. We use Twilio for outbound/inbound calls, SMS/MMS, WhatsApp, conference, transcriptions using conversational intelligence, and integration with Agentforce using Twilio Relay. We are looking forward to using RCS, WhatsApp voice, and Twilio agents.

• We as an ISV charge for our application license, and we pass through what Twilio charges us to our subscribers.
• Using Twilio is a key part of our app. Without it we would not have one.

Infobip

Microsoft Visual Studio Code, Heroku Platform, Salesforce Sales Cloud, Salesforce Service Cloud, PostgreSQL, Redis Cloud

Twilio is a customer engagement platform. We use the product in our organisation to streamline communication and connet with our customers across multiple channels. The product allows sending of personalised messages and ensures secure interaction by providing reliable authentication system. Twilio has played a big role in enhancing our marketing campigns and driving customer engagement. The product supports live chat and video content.

• Use of the software has ensured high quality video and voice interaction which have promoted customer support services and sales processes.
• The product has enabled us to reach targeted audiences through effective customer engagement and personalised marketing efforts.
• Twilio software introduction in our organisation has enabled us to foster customer loyalty and drive growth.

Resolve Project Management, Lucid Visual Collaboration Suite, Collaboard

Twilio is very developer-focused. They are reliable but don't offer a lot of support. They will work for you if you are a sophisticated delivery developer in the US. If you need handholding, there are better options in the marketplace as messaging gets more and more complicated with regulations and costs.

• Vetting fees
• Camnpaign fees
• Carrier fees

Bandwidth, Sinch and Infobip

Bandwidth, Infobip, Vonage Communications APIs

We use Twilio in our organization for the various purposes like mostly we use the SMS service to send SMS to our clients from our applications. Also we use the voice calling feature which we integrated in our application too. They also provide various webhook services and we used some of the feature like to auto-replay when we receive any missed call.

• It has very positive impact in organisation, as it enables us to reach our clients at any time.
• It improves our customer satisfaction like automated sms notification etc
• The cost is slightly higher compared to other similar platforms but still Twilio provides better and more reliable service

Anthropic Claude, Cursor, GitHub Copilot

On my specific side of things in marketing we started using SendGrid to relay our email communications from our CRM as we encountered deliverability issues. As part of our agreement we also conducted a multiple-week plan with their deliverability expert in order for us to learn the platform and its ins and outs, as well as general lesser-well-known deliverability best practices and things to consider, which were tremendously helpful.

• Improved deliverability
• Improved domain reputation
• Improved inbox placement

Adobe Marketo Engage, MxToolBox