Trustpilot Reviews & Insights

Score5.9 out of 10

45 Reviews and Ratings

Community insights

TrustRadius Insights for Trustpilot are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Simple and Efficient Review Process: Many users have found that completing the review process on Trustpilot is simple and efficient, allowing them to easily gather feedback. They appreciate how it streamlines the process and saves them time.

Trusted Partner for Account Management: Several reviewers have stated that the Trustpilot account management team acts as a true partner, working closely with each department to drive adoption across the company. They value the collaboration and support provided by the team throughout their partnership.

Seamless Website Integration and Visualizations: Numerous users have praised Trustpilot's user interface for its seamless integration with their own website, enabling dynamic display of reviews. They also appreciate the fluid visualizations and analysis of review data provided by the platform, which helps them gain valuable insights into customer sentiment.

Trustpilot Reviews

4 Reviews

Small Businesses (1-50 employees)

Consistently removing legitimate positive reviews for which I have proof of purchase. Stay away!

Rating: 1 out of 10

Incentivized

March 3, 2021

Use Cases and Deployment Scope

We selected TrustPilot to prove to our customers that our positive reviews are real, in a competitive space. It seemed they had some tools to verify real reviews and help us differentiate, building trust with potential buyers.

Pros

Strong UI

Cons

They removed 7 legitimate, positive reviews!
There is zero recourse
I have proofs of purchase and more showing each are customers.

Likelihood to Recommend

TrustPilot cannot be trusted. They have consistently removed reviews since I started with them. At first I thought it was a one or two off situation. We recently launched an "ask for reviews" initiative and got several positive reviews and TrustPilot removed all of them, without recourse. This hurts us really badly and initiates drawn-out emails with our customers.

TrustPilot is wrong about legitimate reviews and has no clean way to resolve that. They hurt our customer relationships more than helped.

Isaiah McPeak

COO (Chief Operating Officer) in Customer Service at IsaiahMcPeak.com (Consumer Electronics, 11-50 employees)

Vetted Review

1 year of experience

View profile

Trustpilot has its good days

Rating: 6 out of 10

Incentivized

August 8, 2020

Use Cases and Deployment Scope

It is used to measure our customer success and marketing. We are able to understand our customer experience. Since we are in the lead generation space; we can learn which of our partners are delivering. Additionally, it increases our visibility on search engines. TP offers great graphics for marketing assets.

Pros

Search engine results.
Generate graphics of reviews.
Flagging reviews capability.

Cons

Removing inaccurate/faulty reviews. It's hard to talk to people about removing some inaccurate reviews.
Product reviews should be visible on search engines too.
Review requests email templates are not the best.

Likelihood to Recommend

It should only be available for verified reviews. It is easy for anonymous or disgruntled customers to leave nasty reviews. It can be expensive for a small business to exist on this platform. I would not recommend inviting a customer on their first purchase/ service, but after several purchases.

Verified User

Account Manager in Customer Service (Financial Services company, 1-10 employees)

Vetted Review

4 years of experience

Excellent feature set but too expensive for what it does beyond Google Reviews

Rating: 7 out of 10

Incentivized

August 8, 2020

Use Cases and Deployment Scope

We were primarily using Trustpilot as a method to build brand trust and to bolster our website reviews as they have really nifty plugins that integrate with your website as well as other digital mediums that allow you to show dynamically recent reviews being made. It was meant to be used in addition to Google reviews as another way to show review ratings.

Pros

Their website UI allows for fluid visualizations and analysis of the review data.
Their website widget integrates well with the website allowing us to display reviews dynamically.
They have pretty advanced integrations with Google SERPs where you can actually have your TP review show up instead of your Google review, which can have benefits.

Cons

Cost! In relation to Google, which is obviously free, it gets hard to justify the cost.
More advanced customization or at least making it easier to customize the website integration widget.
More specific features for my industry—cosmetic surgery–such as more integrations with health-based review portals. Maybe as a "health package" upgrade/addon.

Likelihood to Recommend

It is well suited in general for most applications but the cost is the reason I'm holding back on anything higher than a 7 rating.

Thomas Pittman

Director of Marketing in Marketing at Neaman Plastic Surgery and MediSpa (Health, Wellness and Fitness, 11-50 employees)

Vetted Review

2 years of experience

View profile

Good for now. Very pricey.

Rating: 6 out of 10

Incentivized

December 14, 2019

Use Cases and Deployment Scope

I use Trustpilot as an external review site to create more trust and authority with potential clients.

Pros

Trusted reviews from real people for potential clients to see.
Helps me build authority.

Cons

Pricing could really be cheaper for smaller companies that do not get so many reviews.
Their emailing function could be better, for example, if a client unsubscribed from the mailing list but wanted me to send the review link again, Trustpilot wouldn't be able to do so.

Likelihood to Recommend

Trustpilot is well-suited if you want a trusted external review service. It works for me for now, but I don't think it's a great option for a small company due to the fees and the way reviews are managed.

Verified User

Director in Professional Services (Professional Training & Coaching company, 1-10 employees)

Vetted Review

1 year of experience

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