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Tapjoy

Score8 out of 10

6 Reviews and Ratings

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What is Tapjoy?

Categories & Use Cases

Reviews

What users are saying about Tapjoy.
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Great advertising platform which is reliable.

Incentivized
Gloria VargheseView profile
Digital marketing trainer in Sales at Rannz studies (1-10 employees employees)

Use Cases and Deployment Scope

Pay per Engagement campaigns can be done in Tapjoy, which will increase sales. Their Support is really appreciable as I have experienced 1 or 2 times difficulties while I relied on them and got responses quickly. It helps to get high-engagement users' traffic.

Pros

  • High engagement user.
  • Customer engagement.
  • High Revenue.

Cons

  • long term retention can be improved.
  • Little confusing navigation.

Most Important Features

  • High engagement rate.
  • High Revenue.
  • High User Traffic.

Return on Investment

  • UI/UX is little confusing.
  • Rewards are less.

Other Software Used

Google AdMob

TapJoy a great way to scale you app

Incentivized
Verified User
Engineer in Product Management (11-50 employees employees)

Use Cases and Deployment Scope

We use TapJoy on behalf of our clients to help them scale. By using the Offerwalls service that TapJoy provides. Our clients are happy with the low CPIs that Tapjoy can bring. One you correctly set it up, it can be a breeze to use, but it will take some trial and error.

Pros

  • Get installs at the correct target
  • Easy of use
  • Big inventory

Cons

  • Reporting API super complex
  • Customer success can be a little bit slow
  • Web UI is a little bit confusing

Most Important Features

  • Low CPI
  • Good inventory

Return on Investment

  • We could scale several apps on a 20% of the current spend

Alternatives Considered

Liftoff and Moloco