TrustRadius Insights for TapInfluence are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Searchable database: Many users have found TapInfluence's searchable database to be mind-blowing and efficient in filtering out the most relevant influencers for their business, saving them a significant amount of time compared to manual searching. This feature has been particularly helpful for influencer discovery and analysis.
Automation in influencer connection: The automation in TapInfluence's influencer connection service has been appreciated by several users. This automated process recommends influencers who can generate good publicity for their business sector, ensuring that the advertising reaches people who are genuinely interested in their offerings. Users find this feature important as it increases the effectiveness of their influencer marketing efforts.
Valuable tool for managing influencers: Several users have praised the main panel of TapInfluence as a valuable tool for managing influencers. They appreciate how they can easily see all the influencers working for them and track the advertising and performance of each influencer. This feature provides valuable insights on views, clicks, and overall campaign performance, allowing users to make data-driven decisions for their influencer marketing campaigns.
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TapInfluence Reviews
2 Reviews
Professional, Scientific, and Technical ServicesMarketing & Advertising2
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We use TapInfluence to be able to see and work directly with influencers who are out there that may be able to establish relationships with us to be able to promote both our brand and our clients.
Pros
This tool makes it extremely easy to search for influencers under a specific niche or category.
You can easily connect with influencers and save a lot of time instead of using the social networks themselves.
Available in full functionality on web and desktop versions.
Cons
The interface and platform could be built better and easier to use.
The cost could definitely be reduced for what is provided unless they assist and provide more support in the process.
Negotiations and contracts through the platform.
Likelihood to Recommend
I would recommend this for any company that deals with multiple influencers or is searching for influencers and wants to connect with them. If you are super niche it may be easier to just go on the platform itself, but if you are looking to deal directly with larger influencers, this is a great platform to use.
We use TapInfluence to conduct influencer searches, do influencer outreach, and analyze performance of some of our influencer campaigns. It makes the influencer marketing process much easier and allows us to have a dashboard where we can do everything in one place. Our social media team has led using this piece of software.
Pros
Influencer Search puts influencers all in one place and allows us to contact them.
Influencer Outreach made much easier and saves a lot of time.
Campaign management allows us to see performance of campaigns.
Cons
Collecting proposals.
Allowing and tracking negotiations.
Likelihood to Recommend
An awesome platform you should definitely use if you do influencer marketing. There is a reason why many big name businesses use this tool.