#1 most frequent
United States of America
65.3%3,553 installations of 5,444
What is Siteimprove?
The Siteimprove platform offers tools used to create digital experiences optimized for quality, accessibility, analytics, and SEO. Sitemprove offers content insights and recommendations in a prioritized list to improve the impact of changes. It is available through three solution packages (Inclusivity, Content Experience, and Marketing Performance).
Categories & Use Cases
Videos
Top Performing Features
Lead Conversion Tracking
This tool allows you to follow a user's path through your website until they complete a certain action, like making a purchase or signing up for a newsletter, enabling you to understand what leads to conversions.
Category average: 7.8
Customizable Dashboards
This feature allows users to personalize their view of data and reports to focus on specific metrics that best fit their business needs.
Category average: 8
Pageview Tracking
A feature that records and provides data on a specific page's popularity and the number of times it has been viewed by users.
Category average: 8.4
Areas for Improvement
Referral Source Tracking
This feature tracks the original source of your web traffic, informing you where your users are coming to your site from whether it be through other websites, social media, etc.
Category average: 8.2
Device and Browser Reporting
This enables an overview of the type of devices or browsers users are using to access your website, helping in improving website design, usability, and visibility.
Category average: 7.9
Reporting in real-time
This feature provides immediate data and analysis about web traffic and user behavior, facilitating real-time decision making.
Category average: 8.7
Who Buys & Uses Siteimprove
#2 most frequent
Denmark
5.1%280 installations of 5,444
#3 most frequent
Canada
4.6%251 installations of 5,444
The best web governance platform out there, complete solution
Use Cases and Deployment Scope
We use Siteimprove as an all-in-one software that helps with our digital presence. It's a complete tool that helps us with improving accessibility, SEO, content quality, security issues, and managing the website.
Pros
- We utilize it for accessibility.
- Web analytics.
Cons
- More robust reporting system.
- Integrating with our current CMS.
Return on Investment
- Able to improve all of our pages with Siteimprove platform.
- Was able to focus on accessibility and fix all the issues by following Siteimprove suggestions and fixes.
A very necessary tool for website accessibility
Use Cases and Deployment Scope
We use Siteimprove to make sure we are WCAG 2.0 compliant for our websites.
Pros
- Identifies accessibility issues and potential issues.
- Allows you to see where the issue lies on the frontend and in code.
- Allows you to update the issue and recheck instantly.
Cons
- Sometimes when you make changes it can take a while to take notice and accept updates.
Return on Investment
- Without being able to quote real numbers, I can say that we have myriad contracts in place with clients were we are obligated to be WVAG 2.0 AA compliant. Siteimprove allows us to maintain and fulfill this agreement.
Usability
Other Software Used
Semrush
A Quality Web Governance Tool
Use Cases and Deployment Scope
Siteimprove is utilized as our our overarching web accessibility and web governance tool. We employ it on all public facing websites.
Pros
- Accessibility and WCAG compliance
- Policy - custom and pre-canned
- Identifying SEO opportinities
Cons
- Because it's an automated system, there are false-positives in terms of WCAG
- Costs keep increasing
- Client support no longer top of game
Return on Investment
- Providing an accessible website
- Providing a high-quality website
- All around optimization
Usability
Alternatives Considered
accessiBe
Other Software Used
Optimizely Web Experimentation, Optimizely Content Marketing Platform
Informative Useful and Effective
Use Cases and Deployment Scope
Our organization utilizes Siteimprove primarily for quality assurance checks and testing, as well as verifying compatibility with WCAG (Web Content Accessibility Guidelines) and modern SEO standards and enhancements. The application has become our go-to tool for ensuring our website is up to date on the latest best practices and maintaining a seamless user experience across all devices and platforms.
Pros
- Dashboard enable easy glance at key metrics and stats
- Detected issues contain reliable and detailed data
- Reports are cusomizable with key information
Cons
- Navigation is unclear because of too many options
- Accessibility checks oftentimes provide false positives that need correction
Return on Investment
- Accessibility scores have increased dramatically from 80 to over 90 due to Siteimprove's detailed tracking. This created an improved user experience for our members
Usability
Alternatives Considered
Ahrefs
Other Software Used
BrowserStack, Ahrefs, Cloudflare
Strong analytics and accessibility insights tool.
Use Cases and Deployment Scope
We use Siteimprove to understand our website's SEO crawlability and accessibility for users needing ADA experiences. Siteimprove provides stellar visibility into all metrics across these areas, allowing our team to quickly identify and fix issues to help improve all web UX.
Pros
- Simple UI.
- Quick fixes to improve stats.
- Fixes on low hanging fruit.
Cons
- Better analytics around funnel visualization and the ability to download data into Excel for manipulation.
- Quicker ability to rescan at scale.
Return on Investment
- Strong improvement in SEO metrics based on Siteimprove analytics.
- Ability to improve site speed thus better SEO rankings.
- Quicker findings of broken links and redirects.
Usability
Alternatives Considered
BrightEdge
Other Software Used
Adobe Workfront, Semrush, Lucky Orange
