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What is SalesNexus?

SalesNexus is a CRM (Customer Relationship Management) and marketing automation platform designed to help businesses streamline their sales processes, automate marketing campaigns, and generate leads. It is marketed as a solution suitable for small to medium-sized businesses (SMBs) as well as larger enterprises. According to the vendor, SalesNexus is used by sales teams, marketing professionals, business development professionals, B2B companies, and service-based industries such as consulting, IT services, and professional services.

Key Features

Lead Generation: According to the vendor, SalesNexus allows users to build targeted lists of potential customers based on various criteria such as industry, title, and location. The platform provides marketing automation tools to nurture leads through the sales funnel, and users can generate leads through emails, texts, and calls. Additionally, SalesNexus enables targeted emails and texts to be sent to leads and customers.

CRM and Sales Pipeline Management: SalesNexus offers contact and company management features, allowing users to effectively manage their contacts and companies. Users can schedule and delegate tasks, retaining a history of all activities. The platform also allows users to add notes and track relationships. According to the vendor, SalesNexus can sync all tasks and calendar with Outlook and Google.

Marketing Automation: SalesNexus provides the ability to create automated campaigns for different customer segments. Users can design and launch email and text sequences, track campaign success, and schedule follow-up calls. The platform also enables engagement with prospects and customers through targeted email campaigns and text messages, according to the vendor.

Contact Enrichment: According to the vendor, SalesNexus allows users to enrich contact information with additional details such as title, company, mobile phone, and email address. The platform provides access to social media profiles on LinkedIn, Facebook, and Twitter. SalesNexus also offers regular contact information validation and updates.

Customizable Solution: The vendor states that SalesNexus can be adapted to unique business processes without the need for programming. Users can customize workflows, fields, and integrations to meet their specific requirements. According to the vendor, the platform aims to maximize sales and profits by enabling businesses to work more efficiently and close deals faster.

List Building and Lead Validation: SalesNexus provides features for validating and building targeted lists of potential customers. Users can generate warm sales leads and access LeadFerret.com for 250 leads per month. Additionally, SalesNexus allows users to enhance their lists with Fullcontact.com for 200 social profiles per month, according to the vendor.

Email Marketing Automation: With SalesNexus, users can create and launch automated email campaigns. The platform offers features for designing and writing email templates. Users can track campaign analytics to improve results and target specific segments with personalized messaging, according to the vendor.

Integration and API: SalesNexus allows integration with other systems through Zapier. Users can utilize the SalesNexus API for custom integrations. The platform also offers integration with popular tools such as QuickBooks, Outlook, Microsoft ERP, and ClickFunnels. According to the vendor, SalesNexus can be connected to thousands of other apps via Zapier.

User Support and Training: SalesNexus provides support via email, chat, and phone. The vendor offers setup, training, and integration services. Users can access free training videos to learn more about the platform. According to the vendor, SalesNexus operates on a month-to-month payment basis with 30 days' notice for termination.