TrustRadius Insights for Robly are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Business Problems Solved
Robly has become a valuable tool for many customers, enabling them to reach hundreds of people simultaneously for marketing purposes. Users have utilized the software's customized email templates, which include text-based and audiovisual formats, providing a dynamic platform for choosing the format of their emails. The ability to program automatic responses has helped establish trust with customers and improve feedback by notifying them that their information has been received and will be reviewed. Robly's integration with mail services executed through triggers has allowed users to inform customers about website features or send them similar products, effectively increasing the likelihood of customer conversion. Various organizations have utilized Robly to keep employees and communities informed about services, programs, events, and fundraising outlets. Its user-friendly interface makes it accessible to staff across organizations, including board members. Users can target specific segments of subscribers and utilize marketing tools and information to send mass emailings for monthly newsletters, concert updates, program updates, and program announcements. Robly's affordability, responsive design, and effective management of mailing lists have made it an attractive option for customers. The software also offers the flexibility of expanding its collection of templates by adding templates from other platforms or the computer itself. Users have found the helpdesk support to be helpful during high-specification marketing campaigns, with communicators being active and responsive to clients' needs. The software excels at executing mass mailings, making it suitable for large-scale marketing situations. In addition to marketing purposes, Robly has been utilized by various organizations such as churches, non-profits, community managers, educational institutions like the Waco Foundation, parks and recreation departments like Bloomington Parks and Recreation, communication departments, small business owners, mental health professionals, social media experts, real estate professionals, and more. Overall, Robly has proven to be a versatile email marketing solution that helps users effectively communicate with their audience while maximizing open rates and click-throughs.
Word Count: 290
Loading Reviews List....
Robly Reviews
6 Reviews
Other Services (except Public Administration)Religious Institutions1Non-profit Organization Management5
We use Robly for a weekly newsletter to promote our arts district, local businesses, and events.
Pros
Support for questions is fantastic!
We like the new look and so does our data base.
Easy to use and that is important to us!
Cons
I sometimes have problems with moving images, but support fixes for me.
Moving blocks from previous campaigns have a strange look (boxed).
Likelihood to Recommend
It works great for our weekly newsletter, have not used it for other purposes. Robly is perfect for a weekly newsletter campaign. There are no other uses at this time. We really like the follow-up newsletter for unopened campaigns. It is used for our special events to attract ticket buyers and to promote other arts activities in our arts district.
Currently Robly is being used to keep our employees and our community informed about the services and programs we provide. We also utilize the software to market events and our different fundraising outlets on a frequent basis. Right now all of the email marketing is being handled our Program Development department to keep branding consistency. Using Robly makes it simple to effectively communicate to not just our entire organization, but the almost 3,500 contacts we have as well. The user interface is easy to navigate and simple enough to learn how to use without previous design knowledge.
Pros
Ease of use
Pre-designed templates
Monthly cost
Cons
Ability to access the images in the templates
Ability to access different individual pre-designed page parts (borders, patterns, etc.)
Likelihood to Recommend
The service that Robly provides is useful in many different business types. Personally I think it is most effective when used for the following:
We use Robly for our monthly multi-programs email newsletters and annual fundraising asks. The OpenGen feature has greatly increased our open rates for all campaigns.
Pros
OpenGen feature is a big plus; we saw a 25% increase in our open rates in the first 3 months.
Being able to flight the email delivery over a multi-hour span is also a bonus.
Interfacing with Google Analytics also helps us review our email newsletters' effectiveness.
Cons
The design features are very limited; we feel that we are very restricted in our newsletter layout options.
Video takes forever to plug into design layouts.
Very limited in the types of media to insert into emails.
Likelihood to Recommend
Not able to copy-and-paste from one template to another, and retain formatting, or to work in two design windows simultaneously. So campaigns that use repeating layout sections have to be built individually, which is a big functionality drawback.
VU
Verified User
Executive in Marketing (Non-Profit Organization Management company, 11-50 employees)
We use Robly for our weekly church e-newsletter, which has about 500 subscribers. It helps us communicate the work of the church and helps us provide connection within our community. We use it to share upcoming events, to provide registration for classes, to link to worship songs, share videos. All kinds of good stuff!
Pros
Ease of use. We switched to Robly from Constant Contact, and find it much more intuitive.
Reporting. At a glance, we can see how effective our campaigns have been.
I don't have a lot of experience with HTML, but I'm able to create good looking e-mails using the tools provided by Robly.
The price is right! Our non-profit saved money by switching from Constant Contact to Robly.
Cons
E-mails don't always look exactly as we intended them, depending on the recipient's e-mail provider.
It is being used by our scholarship program at the Waco Foundation. We send newsletters to our 2000 students we work with concerning financial aid and scholarships for college. Yearly we have students that cycle out of our program and a new group that comes in. Robly has made it very easy to add and delete large groups of students. We like the way Robly sends a second message to those that haven't opened the first one. Students are so busy they sometimes overlook emails so the second one usually picks up a few more opens. Robly also does not flood me with emails about their product or upgrades but they are always there to help if needed.
Pros
Second email to students that haven't opened the first.
Adding or deleting large lists of recipients.
They automatically delete email addresses that are non-existent or closed. I don't have to go in and manually delete.
Cons
The tool to change fonts and colors seems to have some glitches and could be improved.
Likelihood to Recommend
Robly is well suited for our newsletters to students.
As a nonprofit organization, we are always looking for the best deal. But we also want updated and clean design quality. That is what we love about Robly! Not only is it the best deal around, they also provided us with a design template free of charge. We also love how easy it is to push our emails to all social media outlets and the OpenGen feature to make sure as many people are seeing our emails as possible. What good does it do to create a great email if no ones sees it?!
Pros
Customer service is top notch!
Love the clean and updated design templates.
Easy to upload multiple email address at once.
Cons
I wish we could embed videos directly into the email instead of a link.
Likelihood to Recommend
I highly recommend Robly to nonprofits who have a tight marketing budget.