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Remarkety

Score9.2 out of 10

6 Reviews and Ratings

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What is Remarkety?

Categories & Use Cases

Key Features

Learn about the best (and worst!) features Remarkety has to offer, as determined by TrustRadius' reviewers.
Based on 6 ratings of Remarkety's features
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Top Performing Features

  • Ad campaign creation

    Allows users to programmatically create ads and build new campaigns within the tool.

    Category average: 6.6

  • Ad deployment

    Allows users to quickly and easily deploy new ad campaigns from within the tool.

    Category average: 8.2

  • Display advertising

    Supports banner and rich media display ads, including video, audio, mobile, etc.

    Category average: 7

Areas for Improvement

  • Ad dashboards

    Dashboards for analyzing and/or optimizing ads are clean, easy to use, and easy to understand.

    Category average: 6.1

  • Data Transfer

    Transfer of data to ad exchanges to match third-party to segments.

    Category average: 7.7

  • Cross-channel ad management

    Provides an integrated view or control panel that allows users to manage their ad campaigns across a variety of platforms in one place.

    Category average: 7.1

Reviews

What users are saying about Remarkety.
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We love using Remarkety!

Incentivized
Mark Ligon
Web Manager in Marketing at Commercial Industrial Supply (1-10 employees employees)

Use Cases and Deployment Scope

We use Remarkety for our email marketing efforts. We send out newsletters and have a few different automations set up. We have an abandoned cart email that captures customers if they don't checkout. We have an automation sequence that runs when we have new customers sign up. It's very easy to use and depending on the plan you have they also offer support.

Pros

  • Newsletters
  • Automation Emails
  • Customer Support

Cons

  • Better premade templates
  • Better website integration
  • Auto save of email templates

Return on Investment

  • More transactions
  • Higher Order Value
  • More Returning Customers

Alternatives Considered

Mailchimp

A Complete email marketing and remarketing solution for your eCommerce store

Incentivized
Adam FarrellView profile
Head Of Digital in Sales at Noradane (11-50 employees employees)

Pros

  • Abandoned shopping cart automation.
  • Targeted remarketing across social media and search.
  • Email campaigns and behavior-based automation.
  • Reporting.

Cons

  • While there are several templates, their quality of design could be improved.
  • The social media integration is a great idea, but not very straight-forward to use.
  • The drag and drop editor is buggy - causing restarts of the browser.

Return on Investment

  • Increased revenue from addressing the customers who abandoned the checkout.
  • Time savings from automatic uploading of contacts for re-marketing campaigns.
  • Extra customers who are targeted based on their browsing the products without initially buying anything.

Alternatives Considered

Klaviyo and Mailchimp

The next level of email marketing

Incentivized
Michael BrennanView profile
Founder in Marketing at Noradane (11-50 employees employees)

Pros

  • Newsletter functionality
  • Segmentation of contacts
  • Library of pre-made email templates
  • Easy follow-up with customers and prospects

Cons

  • The results from multiple emails cannot combine within a campaign.
  • The order history is lost when customer email has been updated.
  • Clunky dashboard.

Return on Investment

  • Improved ROI from more targeted campaigns
  • Cleaner contacts database
  • Less spam complains

Alternatives Considered

Klaviyo, SendinBlue and Mailchimp

Perfect email automation for a small webshop

Incentivized
Verified User
Director in Corporate (1-10 employees employees)

Use Cases and Deployment Scope

Running a small web shop can be really time-consuming, but with Remarkety I have been able to automate different processes that generate more sales. Especially the follow-up email for visitors that did add products to the cart but didn’t complete the purchase. Other than this the software solution does offer so many options that can improve sales.

Pros

  • Email follow up on potential sales for visitors that did add products to the cart but didn’t complete the purchase process.
  • Split testing to gather information on which texts, layouts and photos that work the best. It’s a really nice feature!
  • The functionality to offer dynamic coupons with different criterias. This way you have the possibility to target individuals or target several groups with different techniques.

Cons

  • I have had troubles with Remarkety applying updates and because of that I somehow lost settings and setup. Templates were gone and had to start over again creating some of my setups. I know others have had similar issues.
  • The mobile interface has a few bugs from time to time. Apllying filters to lists is not always working and data is not displayed visually correct.
  • I would love to have more of the nice features from the higher pricing levels to the basic package.

Return on Investment

  • Very easy to answer this question. Remarkety shows how much money they have generated for you based on campaigns or the automation you have set up.
  • I have more than trippled my monthly fee for Markety by using email automation. Moreover I benefit from all the other features.
  • By using automation I don’t have to spend time trying to follow up proactively on my customers. Now my Remarkety does this all by it self

Alternatives Considered

Mailchimp