PR.com Offers a Sensible Alternative to Pricier Newswire Services
Rating: 8 out of 10
IncentivizedUse Cases and Deployment Scope
I use PR.com for clients who want to distribute press releases but are on a budget. We use it within the marketing/PR department. For my small business clients who have no dedicated PR resource other than me, I help them decide which press release distribution service to use.
Pros
- com provides a cost-effective way to distribute press releases. It even has a free version.
- Using PR.com to issue press releases helps them have more reach than they might otherwise. That way, they can be found when potential customers search for solutions online.
- com is fairly easy to set up and use. Not a lot of technical knowledge is needed. And no need to provide any credit card info or anything unless you choose to pay for hyperlinks, for example.
Cons
- It's a little dated as far as the interface. They could update that.
- It's mostly cut and paste - and fairly intuitive, but it won't let you continue if you miss checking some categories off - that may not be entirely clear to newer users.
Likelihood to Recommend
I often recommend PR.com to clients on a budget. There are some organizations, like non-profits, or very small businesses I work with who just don't have the money to spend on a pricier press release distribution service like Businesswire. For those clients, PR.com is a good alternative. You can use the free version - or elect to spend a little money to include hyperlinks, increase distribution, and so on. But there are options - and that is a good thing.
Vetted Review
8 years of experience