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Powtoon

Score9.5 out of 10

29 Reviews and Ratings

What is Powtoon?

Powtoon is an online video creation platform for making engaging short videos and presentations, from the company of the same name in London.

Make animated explainer videos quickly with POWTOON

Use Cases and Deployment Scope

I use Powtoon to make videos for scientific customer training. They are mostly explainer videos that train customer on how to use our Bio-technology instruments

Pros

  • Easy to make animated videos
  • Lots of prepopulated props, videos, images, characters scenes to choose from
  • Easy to export
  • license if affordable

Cons

  • Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
  • They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
  • They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
  • Some items they have introduced, like turning a powerpoint into a video really don't work.

Most Important Features

  • animated video creation
  • access to lots of third party images, videos, props to put in videos
  • unlimited export of videos
  • affordable licensing options

Return on Investment

  • People love our "tips, tricks and troubleshooting" videos I have created which has helped our learners with their training
  • Our learners have been able to self train using videos I have created with Powtoon
  • It has decreased time and efficiency for our in person trainers and now they can refer them to our online training.

Alternatives Considered

Vyond and Biteable

Other Software Used

Articulate 360, Vyond, Camtasia, Adobe After Effects

Why Powtoon is WAY better than I thought it would be

Pros

  • Engaging visuals and out-of-the-ordinary animations
  • Easy incorporation of recorded video from other software into Powtoon creations
  • A broad and deep library of background music for different types of videos
  • Multiple template and theme options for different types of videos

Cons

  • Limitation of 90 seconds for imported video
  • More sound effect options for individual animations
  • Better organization of the images that I've created and imported

Return on Investment

  • We are able to create videos that would cost thousands of dollars from an external vendors for hundreds of dollars a year
  • Video revision is a fairly simple process so no time is wasted creating videos to make updates
  • Importing tools are another time saver

Alternatives Considered

Adobe Captivate, Articulate Storyline, Camtasia and Vyond (formerly GoAnimate)

Other Software Used

Adobe Captivate, Articulate Storyline, Camtasia

Powtoon--the video creating solution that will make your life easier

Pros

  • Powtoon is very easy to use; no previous experience is needed.
  • It has a lot of features (images, backgrounds, videos, sounds, etc.)
  • It automatically saves your work
  • After you have created your video, you can download it to your computer in different resolutions

Cons

  • Price difference between packages can be quite high; the pro version is too limited in comparison to the pro+
  • The free version has a watermark on the background
  • Once you have published a video, it now is in revision mode and editing options are very limited at this point

Return on Investment

  • Powtoon helped us to create high-quality videos in line with our budget
  • The created videos were created in line with the business objectives
  • The videos have been very successful with the audience

Other Software Used

Camtasia, Adobe PhotoShop, Articulate Storyline

Powtoon Helps Solve Problems

Pros

  • Versatile
  • Easy to use
  • Fun and engaging
  • Colorful and modern

Cons

  • I would love a way to organize my own images

Return on Investment

  • Powtoon helps us engage our customers
  • Powtoon is a wonderful tool to use for trainings
  • Powtoon has so many easily adaptable templates, which save me tons of time

Alternatives Considered

Camtasia

Other Software Used

Camtasia, Adobe PhotoShop, Microsoft Powerpoint

Powtoons for Quick, Easy, and Fun Video Creation

Pros

  • Powtoons helps me make static content more lively and interesting.
  • Powtoons provides several templates, scenarios, characters, and music to make creating a video easy.
  • Powtoons has a free version you can use, but the paid subscription price is VERY affordable for educators in particular.

Cons

  • As often is the case, the free version includes a watermark on all published products.
  • Sometimes the video templates may be too glib or light-hearted for the message being shared (like about discrimination in the workplace or COVID).

Return on Investment

  • Anecdotally, students seem to like the videos.
  • My personal work goals include incorporating at least one video per online course I support. Powtoons has allowed me to easily reach this goal.

Alternatives Considered

Animoto

Other Software Used

Google Drive, Zoom