Improve your CRO with OptiMonk
Use Cases and Deployment Scope
OptiMonk is very useful to collect email id from website visitors. These leads can then be targeted through various email marketing campaigns etc. The pop-ups are very interactive but do not disturb the user experience either.
Pros
- Huge variety of pop up templates
- Holiday themes templates such as Christmas, Thanksgiving etc.
- Perfect time delay
- Segmentation based on user journey
Cons
- The user interface crashes sometimes
- If we have more than 5000 impressions, then we will have to take a paid plan. This might not be feasible for small businesses
- It would be great if they offer email marketing services too
Most Important Features
- Huge collection of pop-ups
- Customer segmentation
- A/B testing
Return on Investment
- It has helped us convert leads into subscribers
- It makes the overall user experience much better
- It has helped us optimise our advertising spends
Alternatives Considered
SmartrMail
Other Software Used
Google Sheets, Google Drive, Google Search Console, Google Meet, Microsoft 365, Microsoft Teams, Skype