Use Cases and Deployment Scope
There are multiple business problems you get from your clients where you need to study a lot of unstructured data. It could be ranging from social media analytics or call centre data or any review data. Text mining is the process of deriving high-quality information from text. This software is much intuitive and easy to use. Text mining goes beyond simply searching for keywords. It uses powerful algorithms to analyse that content, determine what a given piece of text is about and assess its relevance. We have use cases of this software in helping multiple industries' clients pre-dominantly in Retail and CPG. Sentiment analysis and text segmentation are key project types that we use this software for. Generally, we used to have Python and R text libraries to solve these issues but this software simplifies the process and reduces the requirement of coding.