TrustRadius: an HG Insights company

OneSignal

Score8 out of 10

25 Reviews and Ratings

Get a Demo

What is OneSignal?

OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.

Categories & Use Cases

Reviews

What users are saying about OneSignal.
View all reviews

Extremely good service and price

Incentivized
Cristina Bunea
Co-Founder in Marketing at Listle (1-10 employees employees)

Use Cases and Deployment Scope

We needed to send push notifications to our users on our mobile applications. OneSignal is a wonderful solution for that. After our initial demo and integrations, we realized we could use it for much more! So we started using it for their in-app messaging functions, as well as doing some A/B testing on user communication.

Pros

  • In-app messaging
  • Push notifications
  • A/B Testing

Cons

  • Setting it up
  • More design choices for in-apps
  • More analytics

Most Important Features

  • Push notifications
  • Open rates
  • Segmenting

Return on Investment

  • Increased user engagement
  • increased user retention
  • increased brand awareness

Other Software Used

Mixpanel, Customer.io, Mailchimp

Highly Cost Effective and Robost Push Notification Service in The Market

Incentivized
Ashutosh Kumar GuptaView profile
Director in Corporate at Vapronix Web Pvt. Ltd. (11-50 employees employees)

Use Cases and Deployment Scope

1. We needed a robust system to send multiple notifications at a time. We use OneSignal on daily basis to send 40+ push notifications a day (365 days a year) without any issue and cater to all the countries around the globe in all major languages. 2. It is a tough task maintaining the attention of subscribers and bringing them back in a cost-effective way. Onesignal is highly cost-effective for our overall marketing. It is playing a major role to bring users to our websites. 3. It is a feature-loaded tool with user segmentation, A/B testing of push notifications, intelligent delivery, etc. Ultimately it helps us optimize our efforts. 4. We have reduced our cost of customer acquisition and increased our conversion rate using it.

Pros

  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.

Cons

  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.

Most Important Features

  • On time delivery without any delay.
  • Segmentation of users.
  • Intelligent delivery.
  • Easy integration.

Return on Investment

  • Reduced CAC by 33%.
  • Increased conversion rate to 27%.
  • Have average retention rate of 43.5%.

Other Software Used

Google Ads (formerly AdWords), Facebook Business Manager (formerly Pages Manager), Google Ad Manager, Atlassian Jira Align (formerly AgileCraft), Google Analytics, Google AdSense, Google AdMob, Google Tag Manager, Upwork, Semrush

Future ready and lightning fast push notifications service

Incentivized
Nabin PoudelView profile
CEO in Information Technology at Curl Labs (51-200 employees employees)

Use Cases and Deployment Scope

We use OneSignal to send push notifications to our subscribers on their devices. It can instantly send push notifications with text and images to more than 30 different platforms including web browsers and smartphones. It offers a plugin for WordPress to quickly collect new subscribers. OneSignal is a SAAS platform that can be easily integrated with Hubspot and Shopify. It can be integrated with Twilio too for SMS and MMS messaging. It can also send notifications to the subscribers on Mailchimp, Sendgrid, or Mailgun. Overall it is a very powerful message delivery system that is ready for the future.

Pros

  • It can send push notifications to all major browsers and devices.
  • It is lightning fast.
  • Very easy to setup and integrate with 3rd party services.
  • It has a rich API for in app messaging.
  • It offers a free plan for messaging up to 10,000 subscribers.

Cons

  • Expensive pricing of 309 per month for 100,000 subscribers.
  • SAAS platform are not reliable for data privacy.

Most Important Features

  • Push notifications.
  • In app messaging.
  • SMS and MMS integration with Twilio.

Return on Investment

  • OneSignal has allowed us to grow number of subscribers in a short time.
  • We are able to send our news and offers easily and instantly.
  • We have become able to drive more website traffic and increase in sales.

Alternatives Considered

CleverTap

Other Software Used

Twilio, Twilio SendGrid, Flutter, by Google

Very Happy With Our Migration to OneSignal

Incentivized
Aaron WallaceView profile
Co-Founder in Corporate at Inspire Uplift (51-200 employees employees)

Use Cases and Deployment Scope

We use OneSignal for our organization's Push Notifications across our website and mobile apps. For years now we have used OneSignal to manage our Push Automations and Push Campaigns. Very happy with how the platform works and their pricing model is fair. Currently, we have around 200,000 Push Subscribers and our campaigns perform great with OneSignal.

Pros

  • Push notifications
  • Automations
  • Push campaigns

Cons

  • I wish it was easier to create more automations/flows.

Most Important Features

  • Push notifications

Return on Investment

  • Great ROI

Other Software Used

Klaviyo, Attentive Mobile, Stamped.io

Multi-Platform Notification Solution - OneSignal

Incentivized
Mochammad ZachriView profile
Software Developer in Information Technology at PT Indie Marketindo Ceria (11-50 employees employees)

Pros

  • Multi-Platform Support
  • Well-Documented
  • Developer Friendly

Cons

  • Technical Support
  • {Could] Be Easier to Debug
  • More Interactive Dashboard

Most Important Features

  • Multi-Platform
  • Reasonable Pricing System
  • Reliable Push Notification

Return on Investment

  • Cost-Efficient
  • Targeted-Market
  • Easy to Maintenance

Alternatives Considered

Firebase

Other Software Used

Linode, Cloudflare, Barracuda Email Security Gateway

Related Products

Products similar to OneSignal that may also meet your needs.
All comparisons
Airship
CompareLearn more
Braze
CompareLearn more
MoEngage
CompareLearn more