MarcomCentral is a Marketing Departments Dream
Rating: 9 out of 10
IncentivizedUse Cases and Deployment Scope
We currently use MarcomCentral to provide online ordering portals for our customers. We build portals with only their products and brand the portals with their brand identity. We have had great successes in streamlining the ordering process for our customers. MarcomCentral also allows us to be much more efficient internally. It saves many steps in the order creation process and speeds up the production process as well.
Pros
- The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently.
- The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently.
- The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using.
Cons
- A negative aspect of MarcomCentral is the lack of a true retail option. If you want to build a true retail e-commerce site, MarcomCentral probably isn't the right platform.
Likelihood to Recommend
If you are looking to support a marketing department this is the platform for you. If you are looking to build an e-commerce site, I would look at other options. If you want to do both, then you have a difficult choice to make. If you want to drive print, or support print products, as well as fulfillment products, then MarcomCentral is going to be tough to beat.
BM
Brady Manthe
Business Development Manager in Marketing at J-C Press (Printing, 11-50 employees)
Vetted Review
8 years of experience