Leadspace Reviews & Insights

Score8.3 out of 10

30 Reviews and Ratings

Community insights

TrustRadius Insights for Leadspace are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

User-Friendly Interface: Several users have praised Leadspace for its user-friendly interface, finding it simple to use and easy to learn. They appreciate that the platform is capable of handling large datasets without any issues.

Wide Database: Many reviewers have mentioned that Leadspace provides a wide database, which includes ideal and key contacts for sales and business relationships. This extensive database has been valuable in helping users find the right prospects and generate leads effectively.

Effective Data Management: A number of users have commended Leadspace's data management capabilities, stating that it enhances data quality and makes it more user-friendly. Users appreciate features such as lead enrichment and appending form data, which improve the accuracy and completeness of their customer information.

Leadspace Reviews

9 Reviews

Mid-sized Companies (51-1,000 employees)

"Leadspace is an impressive data source in terms of flexibility and accuracy."

Rating: 8 out of 10

Incentivized

April 25, 2022

Use Cases and Deployment Scope

Leadspace is a well-known B2B CDP provider, and our data sets were validated, enriched, and segmented. It has a lot of storage capacity, which makes it useful for forecasting sales and promoting products. We handled data that contributed to CDP in terms of marketing and sales. It's always been adaptable to our needs, adding resources to accommodate our desired account score models. I appreciate the effort put into the enhancement, and we've never had a better vendor experience. It is much easier to put our faith in the results we receive. It can automatically add firmographic, demographic, and buying intent data to SFDC leads and contacts.

Pros

On-time and within budget, it can deliver customized data projects.
It enhances data quality while also making it more user-friendly.
It's been a massive hit with customers and feels like an extra marketing team member.

Cons

In some cases, the time needed to obtain a database is longer.
While data curation is not perfect, there are ways to improve it.
It's not an accessible instance, so communication with the data scientists' team is vital.

Likelihood to Recommend

In terms of meeting our requirements, Leadspace has been an enormous asset. I appreciated that they acknowledged our communications and provided a timeline for results. It is inevitable that we fully comprehend the new features they are implementing. Inaccurate data has been solved by this platform, among other issues. Excellent work on the best methods and data-gathering recommendations. However, I still require a high-level view of the processor input templates. Customization obscured information on administering application access.

Orin Mamun

Junior Frontend Developer in Information Technology at Merge Creation (Information Technology & Services, 51-200 employees)

Vetted Review

1 year of experience

View profile

Leadspace - perfect CDP tool make account based marketing easy

Rating: 7 out of 10

Incentivized

April 22, 2022

Use Cases and Deployment Scope

At our company, we require to control customer data from our marketing and sales point of view, LeadSpace helped in accounting CDP. It's easy to use the tool. it provides a robust and b2b data engine in any industry, sophisticated AI to power more data-driven and effective inbound marketing, outbound targeting, and efforts to accelerate revenue growth.

Pros

Enhanced data quality.
More effective marketing and sales processes.
More effective and efficient routing , alignment, and segmentation.

Cons

Lead time for procurement of databases can be more.
The enrichment credits are very conservatives.
Support team need more resources to better and quick resolutions.

Likelihood to Recommend

Leadspace has been very effective for our needs. It had solved various business problems.
-- The accuracy is better.
-- Received data can be trusted by using this platform.
-- Growth in revenue.
It takes up additional time to get leads to sales while also sometimes ignoring records that may benefit from new information.

Surbhi Singhal

Senior Member Of Technical Staff in Information Technology at American Tower (Telecommunications, 501-1000 employees)

Vetted Review

1 year of experience

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One of the best Data enrichment platforms

Rating: 8 out of 10

Incentivized

April 20, 2022

Use Cases and Deployment Scope

Leadspace is one of the best data enrichment platform. We are using it for data enrichment and management of leads for sales & marketing teams. It is mainly used for maintaining quality of the existing and new data. Earlier we’d have to pull multiple lists from multiple different vendors for every single project, then de-duplicate, compare, verify data again and again. Now, we have a way to build our lists more effectively and efficiently, from a single source.

Pros

Data management
Lead enrichment including both accounts & contacts
Reporting dashboard
Follow-up notifications

Cons

Support service
Irregular updates
SF integration

Likelihood to Recommend

The Leadspace enrichment of the database allows you to report accurately (on campaigns, accounts, leads, etc), improve lead enrichment, match contacts to accounts and generally make your database in SF much better. It helps in creating good reports of the database which in turn helps in follow-ups of the database. The reporting dashboard is really easy and is easily understandable.

Anshumali Mishra

Manager Sales & Research in Sales at To The New (Information Technology and Services, 501-1000 employees)

Vetted Review

3 years of experience

Amazing tool to collect & analyze the data

Rating: 8 out of 10

Incentivized

April 19, 2022

Use Cases and Deployment Scope

1. Leadspace helps in collecting the data & analysing.
2. Can get the customized details from Leadspace team based on our needs.
3. Account Management team from Leadspace is very helpful in helping us to understand the product in detail.
4. Enrichment of data based on company and person helps the organisation to plan & execute better.
5. The feature "persona scoring" helps in defining our key target personas using job titles, job levels and technologies and now when new leads come into our database, they get scored against these personas and this drives a key part of our lead scoring model and campaign segmentation.

Pros

Leadspace helps in collecting the data & analysing.
Can get the customized details from Leadspace team based on our needs
Account Management team from Leadspace is very helpful in helping us to understand the product in detail.
Enrichment of data based on company and person helps the organisation to plan & execute better.
The feature "persona scoring" helps in defining our key target personas using job titles, job levels and technologies and now when new leads come into our database, they get scored against these personas and this drives a key part of our lead scoring model and campaign segmentation.

Cons

Implementation takes too long for the customized requests.
There is no industry specific data sets available.
Not a self service model, requires lots of interaction with data team.

Likelihood to Recommend

Well Suited Scenarios:
1. The feature "persona scoring" helps in defining our key target personas using job titles, job levels and technologies and now when new leads come into our database, they get scored against these personas and this drives a key part of our lead scoring model and campaign segmentation.
2. Enrichment of data based on company and person helps the organisation to plan & execute better.

Less Suited Scenarios:
1. Implementation takes a lot of time for the customized requests.
2. Since it's not a self-service model, need to interact with the data team a lot to get the best results.

Verified User

Employee in Sales (Apparel & Fashion company, 501-1000 employees)

Vetted Review

2 years of experience

Good Lead Management and Analytics

Rating: 7 out of 10

Incentivized

March 24, 2022

Use Cases and Deployment Scope

We are a lead generation-based company and hence we need a lot of leads to come in to make sure our business continues. Lead space is our perfect solution to continue getting and managing all the leads effectively and also make sure they are serviced in the right sense. It is a very essential software to maintain our quality of service and effectiveness towards our clients

Pros

Lead Management.
Lead Capture.
Lead Optimization.
Follow Up.

Cons

Pricing.
Interface.
User Experience.
More Integration.

Likelihood to Recommend

For small to mid sized companies who cannot afford Salesforce but need a good software to get effective, positive, and good follow up on leads while maintaining quality service and delivery. it is good for maintaining transparency and everything between the organization and also making sure everyone knows about the progress on the lead.

Prathamesh Shinde

Digital Analytics Specialist in Marketing at GreenBrilliance (Renewables & Environment, 51-200 employees)

Vetted Review

2 years of experience

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Reachforce is a critical component of our MarTech stack

Rating: 10 out of 10

Incentivized

April 12, 2019

Use Cases and Deployment Scope

We leverage SmartSuite to improve data enrichment accuracy of new leads and update existing records with continuous data management. Our target customer is VSBs (very small businesses) which are rarely found in other solutions that we vetted. With a match rate of 68.4% (US businesses), we're extremely satisfied with the ReachForce solution. With the additional information (especially firmographics and industry data), we're able to make improvements in our lead scoring logic and identify which vertical markets are the best fit for our software.

Pros

Great ROI! We spend significantly less time chasing down data points with our leads when their records have already been enriched.
Support is super responsive and helpful. We haven't had to lean on them much, but whenever we have questions, they're quick to engage.
Great relationship. We have frequent check-ins with Reachforce to discuss how things are going, share product roadmap ideas, and strategize on how to best leverage the platform.

Cons

Hard to pinpoint any cons with Reachforce. Any issues/concerns I've ever had, they've addressed or even improved the product to help us (and other customers).

Likelihood to Recommend

Any business that is optimizing their lead capture forms for conversion (by reducing form fields) will benefit from a data enrichment service. When a visitor comes to our site and fills out a form, it's critical that we assign the lead to a sales dev rep within five minutes (we're 90% more likely to reach them in that timeframe). Having the enriched data points immediately allows us to further qualify net new leads and escalate them within the SLA.

David Evans

Marketing Operations Manager in Marketing at Keap (Computer Software, 501-1000 employees)

Vetted Review

3 years of experience

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Bionic Forms and Data - Faster, stronger, better

Rating: 9 out of 10

Incentivized

December 6, 2018

Use Cases and Deployment Scope

Reachforce SmartForm is primarily used by the marketing team to drive better leads to the sales team.

Pros

Reachforce Smart forms - pumps up conversions with fewer fields, while getting high quality/accurate data company and contact on the back end
Reachforce data is second to none
Reachforce standardization is a lifesaver when doing things like segmenting, direct mail, etc.

Cons

Implementation of Reachforce Forms is a little confusing, but once its done seamless

Likelihood to Recommend

Anyone selling B2B, except email, first name, last name (and email can be free mail (Gmail.com) so not very accurate - end-user data is notoriously inaccurate - examples:

Company: IBM, I.B.M. IBM Inc

# of Employees - is that the number in my office, in my region, in my country or global?

Company Revenue - Actual form completed by an executive at IBM - $10MM (is that monthly? annual? division? etc)

Most B2B companies segment their database based on these fields or similar (either for routing or scoring) so when they are 98% inaccurate (based on studies by Eloqua (Oracle) and Sirius Decisions) - having accurate data is even more important.

The simplest reason is the fewer fields you have the higher your conversion rates, even using tools inside of Marketing Automation Platforms like Progressive profiling and autofill - doesn't have the same impact as having 4 fields vs. 6-10 fields that are auto-filled - add the added benefit of getting 10x the data and it being accurate and standardized.

Melissa Davies

Sales & Marketing Enablement in Marketing at A Pink Buffalo (Marketing and Advertising, 51-200 employees)

Vetted Review

5 years of experience

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LeadSpace not the best and not the cheapest but a good idea that needs tweaking

Rating: 6 out of 10

Incentivized

November 2, 2017

Use Cases and Deployment Scope

Marketing brought it in as our source for leads and we are hopefully using it to define the ideal customer profile. It is supposed to allow us realtime data and identify potential new customers based on our ICP.

Pros

Salesforce Integration is very strong and works really well to get more leads or contacts
Simplicity = simply click a button and it searched pre-approved criteria fro more leads.
Volume of leads = has a number of different sources it pulls from so data volume is good.

Cons

Lead quality = the quality is poor and the number of direct lines is low since their partnership with Zoominfo ended.
Using Ideal customer profile in identification of potential other customers needs to be more accurate
Price is very high and contracts are inflexible
Since it is real time looking speed is very slow

Likelihood to Recommend

Well suited for: - easily getting leads - the simplicity of the tool - predetermined criteria so you don't have to check a bunch of things every time Not well suited for: - value as it is rather expensive and has a high minimum - speed, since it is real time the speed is very slow - accurate look alike customers based on ideal customer profile

Rob Morris

Senior Director of Sales Development in Sales at Simplus (Marketing & Advertising, 51-200 employees)

Vetted Review

2 years of experience

View profile

Worth the investment!

Rating: 10 out of 10

Incentivized

November 21, 2014

Use Cases and Deployment Scope

We receive leads from a variety of sources including direct form fills onto our webpage, and Marketo landing pages, third party partners in the form of Excel lists, etc. We were looking for a data appending solution that could deal with a variety of different inputs - forms, Excel lists, existing database, etc. The data quality that we bring in from the marketing side affects sales as well since we are only as good as the data that we pass through. Before, we were manually sending these lists overseas for manual cleaning and managing multiple lists, timezone differences was unwieldy and extremely time consuming.

Pros

Increase the number of leads by decreasing your fields that you need on each form. We all know the number of fields is inversely correlated to how many leads we get. Smart Forms is easily integrated into Marketo (not sure which other MAS are compatible as well) and ensures that data coming in appends with firmographic data so you don't have to ask for it.
Customized data format - They can customize to fit our specific selections and buckets. For example for employee size the raw data is a single number, we look at ranges. They can customize so the data appends with the range format that we need to have.
Awesome sales team, customer support, and very helpful and knowledgeable. They were incredibly responsive and very easy to work with.
Flexibility in data input - we can upload leads into the ReachFroce cloud, append, then push data over to Marketo, or if it gets into Marketo directly it can clean once its in Marketo and you can clean as many times as you want without being charged each time.

Cons

In the form selection, if a company name does not exist in the database, the lead can choose "not me" then that actual data value overwrites what they originally put. In the future, if they choose not me to default to the lead entered data value. This is something they know and I'm told they are working on it.

Likelihood to Recommend

For someone who is facing our similar pain points Reachforce is a great fit. The solution is a bit pricey, however, if you take the lost time, and the alternative of inaccurate data, its worth the investment.
As with all data appending vendors, you should give all the vendors that you are evaluating a same set of lists to know if they can address your target market. We provided a random sampling from our database including "good leads, bounced leads, and purchased leads, as well as some from actual 3rd party webinars to see how they would perform. We tested the workflow all the way through import and it worked great. What would take several days of back and forth and inaccurate data can be done in less than 15 minutes. This is crucial especially as your marketing needs are scaling.

Verified User

Manager in Marketing (Computer Software company, 51-200 employees)

Vetted Review

1 year of experience

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Worth the investment!

Rating: 10 out of 10

Incentivized

November 21, 2014

Use Cases and Deployment Scope

Pros

Increase the number of leads by decreasing your fields that you need on each form. We all know the number of fields is inversely correlated to how many leads we get. Smart Forms is easily integrated into Marketo (not sure which other MAS are compatible as well) and ensures that data coming in appends with firmographic data so you don't have to ask for it.
Customized data format - They can customize to fit our specific selections and buckets. For example for employee size the raw data is a single number, we look at ranges. They can customize so the data appends with the range format that we need to have.
Awesome sales team, customer support, and very helpful and knowledgeable. They were incredibly responsive and very easy to work with.
Flexibility in data input - we can upload leads into the ReachFroce cloud, append, then push data over to Marketo, or if it gets into Marketo directly it can clean once its in Marketo and you can clean as many times as you want without being charged each time.

Cons

In the form selection, if a company name does not exist in the database, the lead can choose "not me" then that actual data value overwrites what they originally put. In the future, if they choose not me to default to the lead entered data value. This is something they know and I'm told they are working on it.

Likelihood to Recommend

Verified User

Manager in Marketing (Computer Software company, 51-200 employees)

Vetted Review

1 year of experience