TrustRadius Insights for Leadspace are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
User-Friendly Interface: Several users have praised Leadspace for its user-friendly interface, finding it simple to use and easy to learn. They appreciate that the platform is capable of handling large datasets without any issues.
Wide Database: Many reviewers have mentioned that Leadspace provides a wide database, which includes ideal and key contacts for sales and business relationships. This extensive database has been valuable in helping users find the right prospects and generate leads effectively.
Effective Data Management: A number of users have commended Leadspace's data management capabilities, stating that it enhances data quality and makes it more user-friendly. Users appreciate features such as lead enrichment and appending form data, which improve the accuracy and completeness of their customer information.
At our company, we require to control customer data from our marketing and sales point of view, LeadSpace helped in accounting CDP. It's easy to use the tool. it provides a robust and b2b data engine in any industry, sophisticated AI to power more data-driven and effective inbound marketing, outbound targeting, and efforts to accelerate revenue growth.
Pros
Enhanced data quality.
More effective marketing and sales processes.
More effective and efficient routing , alignment, and segmentation.
Cons
Lead time for procurement of databases can be more.
The enrichment credits are very conservatives.
Support team need more resources to better and quick resolutions.
Likelihood to Recommend
Leadspace has been very effective for our needs. It had solved various business problems. -- The accuracy is better. -- Received data can be trusted by using this platform. -- Growth in revenue. It takes up additional time to get leads to sales while also sometimes ignoring records that may benefit from new information.
We leverage SmartSuite to improve data enrichment accuracy of new leads and update existing records with continuous data management. Our target customer is VSBs (very small businesses) which are rarely found in other solutions that we vetted. With a match rate of 68.4% (US businesses), we're extremely satisfied with the ReachForce solution. With the additional information (especially firmographics and industry data), we're able to make improvements in our lead scoring logic and identify which vertical markets are the best fit for our software.
Pros
Great ROI! We spend significantly less time chasing down data points with our leads when their records have already been enriched.
Support is super responsive and helpful. We haven't had to lean on them much, but whenever we have questions, they're quick to engage.
Great relationship. We have frequent check-ins with Reachforce to discuss how things are going, share product roadmap ideas, and strategize on how to best leverage the platform.
Cons
Hard to pinpoint any cons with Reachforce. Any issues/concerns I've ever had, they've addressed or even improved the product to help us (and other customers).
Likelihood to Recommend
Any business that is optimizing their lead capture forms for conversion (by reducing form fields) will benefit from a data enrichment service. When a visitor comes to our site and fills out a form, it's critical that we assign the lead to a sales dev rep within five minutes (we're 90% more likely to reach them in that timeframe). Having the enriched data points immediately allows us to further qualify net new leads and escalate them within the SLA.
Marketing brought it in as our source for leads and we are hopefully using it to define the ideal customer profile. It is supposed to allow us realtime data and identify potential new customers based on our ICP.
Pros
Salesforce Integration is very strong and works really well to get more leads or contacts
Simplicity = simply click a button and it searched pre-approved criteria fro more leads.
Volume of leads = has a number of different sources it pulls from so data volume is good.
Cons
Lead quality = the quality is poor and the number of direct lines is low since their partnership with Zoominfo ended.
Using Ideal customer profile in identification of potential other customers needs to be more accurate
Price is very high and contracts are inflexible
Since it is real time looking speed is very slow
Likelihood to Recommend
Well suited for:
- easily getting leads
- the simplicity of the tool
- predetermined criteria so you don't have to check a bunch of things every time
Not well suited for:
- value as it is rather expensive and has a high minimum
- speed, since it is real time the speed is very slow
- accurate look alike customers based on ideal customer profile
We receive leads from a variety of sources including direct form fills onto our webpage, and Marketo landing pages, third party partners in the form of Excel lists, etc. We were looking for a data appending solution that could deal with a variety of different inputs - forms, Excel lists, existing database, etc. The data quality that we bring in from the marketing side affects sales as well since we are only as good as the data that we pass through. Before, we were manually sending these lists overseas for manual cleaning and managing multiple lists, timezone differences was unwieldy and extremely time consuming.
Pros
Increase the number of leads by decreasing your fields that you need on each form. We all know the number of fields is inversely correlated to how many leads we get. Smart Forms is easily integrated into Marketo (not sure which other MAS are compatible as well) and ensures that data coming in appends with firmographic data so you don't have to ask for it.
Customized data format - They can customize to fit our specific selections and buckets. For example for employee size the raw data is a single number, we look at ranges. They can customize so the data appends with the range format that we need to have.
Awesome sales team, customer support, and very helpful and knowledgeable. They were incredibly responsive and very easy to work with.
Flexibility in data input - we can upload leads into the ReachFroce cloud, append, then push data over to Marketo, or if it gets into Marketo directly it can clean once its in Marketo and you can clean as many times as you want without being charged each time.
Cons
In the form selection, if a company name does not exist in the database, the lead can choose "not me" then that actual data value overwrites what they originally put. In the future, if they choose not me to default to the lead entered data value. This is something they know and I'm told they are working on it.
Likelihood to Recommend
For someone who is facing our similar pain points Reachforce is a great fit. The solution is a bit pricey, however, if you take the lost time, and the alternative of inaccurate data, its worth the investment. As with all data appending vendors, you should give all the vendors that you are evaluating a same set of lists to know if they can address your target market. We provided a random sampling from our database including "good leads, bounced leads, and purchased leads, as well as some from actual 3rd party webinars to see how they would perform. We tested the workflow all the way through import and it worked great. What would take several days of back and forth and inaccurate data can be done in less than 15 minutes. This is crucial especially as your marketing needs are scaling.
VU
Verified User
Manager in Marketing (Computer Software company, 51-200 employees)
