TrustRadius Insights for LeadLander are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Intuitive Design and Ease of Use: Many users have praised Leadlander for its intuitively designed interface, which they find easy to navigate and use. They appreciate the user-friendly layout and intuitive features that make it simple to access the desired information.
Customizable Functionality: Users value Leadlander's customizable functionality at regional, company, and lead levels. This allows them to tailor their contact strategies based on the specific interests shown by prospects. The ability to customize their approach enhances their effectiveness in engaging with potential leads.
Multiple Reports and Robust Search Capabilities: Users highly appreciate the availability of multiple reports within Leadlander. These reports provide valuable insights into website visitors, helping users identify potential customers or areas for improvement. Additionally, Leadlander's robust search capabilities enable users to efficiently locate specific data points or filter results based on their criteria.
We utilize LeadLander for our sales team. The product allows us to know who visited our website, where they came from (i.e. Google) and what pages were reviewed. This lets us know if we reached the leads contacted and customers that might have questions. Without LeadLander, we would be blind to the traffic that comes from our website.
Pros
Leadlander has an excellent database of IP addresses. Often the address is registered to some unknown cable company but leadlander seems to identify them.
Leadlander is well designed and intuitive to use.
Leadlander captures page data and referral that we wouldn't otherwise have.
Cons
Frequently, the IP address goes to a cable or internet company.
The personal view from a phone doesn't register to that person or company making it difficult to know the company.
Many of the people that come to our website are not likely prospects and we end up chasing bad leads.
Likelihood to Recommend
There are so many products available that provide this service but we have yet to get rid of Leadlander. The primary reason is you want to know who is visiting your website, how did they get there and what pages they viewed. If you are an inside or outside sales rep, you'll know if your leads are curious about your product. You'll know if your customers are reviewing the website, perhaps something is going wrong. However, if you already have HubSpot or some of the other marketing tools out there, you may not need this solution.
LeadLander provides insight into determining what type of demographic visits our website. It also validates our outbound efforts to determine whether or not certain customers are reading our emails or visiting our website. Our entire sales department, both inside and outside use LeadLander.
Pros
Geolocates where customers are visiting from
Provides insight into what company is visiting
Tells our company what pages the prospect visited
Cons
Does not provide information as to what employee is visiting
Geolocation is not always accurate
Likelihood to Recommend
LeadLander enhances the outbound marketing automation efforts by showing you which website visitors are responding to outbound emails and campaigns. LeadLander is well suited for any company that wants to insight and analytics into website hits.
VU
Verified User
Representative in Sales (Computer & Network Security company, 51-200 employees)
Leadlander helped me to determine which businesses were showing interest in our product. It not only allowed for us to see that they visited our site, but helped us determine which direction to head when calling into the possible consumer.
Pros
Tracking the origination of the search.
Providing information on the customer
Narrowing down the results by who looked at what.
Cons
It would be nice to see a connection or link between e-mail addresses or customers that have already been on the site.
Likelihood to Recommend
It worked well with the public side of the business, but the federal side did not always provide the most accurate information.
VU
Verified User
Account Manager in Sales (Medical Devices company, 51-200 employees)