iMovie

I use iMovie to create fast videos and edits music for my clients in social media and maybe for socials events, maybe family events. But it have a BIG problem, it doesn't have differents formats to create new size needed to the differentes platforms. For example, it only work in the resolutions 16:9. Maybe I need more settings to expand the potential and I will use more time and not depend on another software.

• Lol...I did't had maked this, never.
• I don't use only iMovie in all my works. It's to occasionally use.

Filmora, Adobe After Effects and Moho (Anime Studio)

Adobe After Effects, Adobe PhotoShop, Adobe Illustrator CC

I have used iMovie to create promotional videos, whereby visual and audio clips from various sources are uploaded into the software and then clipped, edited accordingly and formatted in length, zoom (visual) and sound (audio). The end result can then be exported into a number of formats to suit the required final purpose.

• This application comes pre-installed on Apple products so there is $0 additional cost for the software
• It cannot be used on Windows so for this fact it was imperative to have an Apple laptop/desktop which is significantly more expensive than Windows

Pinnacle Studio

Pinnacle Studio, Microsoft Visio, Microsoft Powerpoint, Humi, Slack, Microsoft Teams

I use iMovie in a very specific situation : to create souvenir video of the dozens of events I organize every year. The short videos are presented at the end of every event and participants love them! I use the "TRAILER" preset and the script is created in advance. I then shoot the specific type of scenes I need to fit in the script. Very efficient process that allows me to export the video in my Keynote as the participants interact.

• iMovie is free....ROI is thus VERY high
• Learning curve is very short. Ideal in our era of instantaneous gratification
• The video I create and show at every event has become one of my trademarks! People talk about it every time!
• The way I use the "trailer" preset allows me to share on social media easily
• I send video souvenir to my client after each mandate and they love it !

Final Cut Pro and Adobe Premiere Pro

Microsoft Powerpoint, Apple Keynote, mmhmm, Apple Numbers, Apple iWork, Apple iCloud, Apple iCloud Calendar (iCal), Apple Pay, AppleCare for Enterprise, Microsoft 365, DeepL, Evernote, 1Password, Adobe Acrobat Reader, Dropbox, Google Chrome, Mozilla Firefox, Miro, Trello, Mural

• Ubiquitous, runs on all platforms.
• To the point above, we have both Microsoft and Apple users, and it seems to work well for both.
• Cost structure is appropriate.

• Good ROI, low initial output of cost.
• As mentioned before, quick to use for a fast edit of data down to something that can be output.
• Increased efficiency as our marketing folks can quickly integrate field-shot video into our web presentations.

Movie Maker Online (moviemakeronline.com)

Procore, QuickBooks Desktop Enterprise, e4clicks Project Estimator

We use it to produce audiovisual material, it solves the task of video production for social media material.

• Render
• Almost anyone can work with it

• Increased efficiency of the project team
• It aloud us to make video ads very fast compare to another tools

Adobe Premiere Pro and Blender

HubSpot CRM, Elementor, Streak, WordPress, Shopify, SharpSpring