Guidestar Pro is the go to for important information on any non-profit
Use Cases and Deployment Scope
In my line of work I am often tasked with looking into the viability for partnership with various non-profit institutions to see if they would be a good fit for our services. This service allows me to better understand revenues, budget item spending and executive salaries using the 990 functionality.
Pros
- Excellent data.
- Easy to use site to find what I need.
- Provides relevant data that is recent and not many years old.
Cons
- Their website could use an overhaul to make it more visually appealing.
- Website could offer learning on how to find/use data.
- When I was a nonprofit exec and in charge of supplying the data, I desired more insight into how to best set up our site and information. Training or guidance would have been great.
Most Important Features
- The 990 feature
- Ratings
- Address and contact info of non profits
Return on Investment
- Guidestar allows me to better understand potential new partners before I enter an exploratory meeting and/or when I am building out a proposal for sale.
- It saves me countless hours of searching on the internet.
Other Software Used
Salesforce CMS, Zoom, Calendly, LinkedIn Sales Navigator

