TrustRadius Insights for GetResponse are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Visual Campaign Builder: Users have found the visual campaign builder in GetResponse to be excellent, allowing them to easily build out even complex campaigns. It is praised for its comprehensive and robust set of tools, which make email marketing more effective and visually appealing.
Funnel Builder: The Funnel Builder in GetResponse is considered an excellent tool by reviewers and provides value in creating customer journeys, lead magnets, list building, and guiding customers to the checkout. This feature allows users to optimize their funnels for driving conversions and enhancing marketing campaigns.
Updated Email Builder: The updated email builder in GetResponse is highly valued by users as it allows them to create content-rich emails that adhere to today's best practices. They appreciate the modern and user-friendly interface that enables them to design visually appealing and engaging emails with ease.
We use GetResponse to target our most active subscribers that have responded in the past. It's a great way to gauge true engagement of our lists because the results are always consistent. It also provides a great platform for somebody new to email marketing - a great easy to use system.
Pros
Above average deliverability - There are very few ESPs that are as consistent in delivery as GetResponse.
Easy to use - although it's not laid out like most other ESPs, it is easy to use and learn once you get the hang of it.
Autoresponder features - The calendar planning and perfect timing features make it perfect for maximizing ROI
Cons
Layout - A lot of features were hard to find. A more standard layout would be beneficial to users that have tried other services in the past.
Flexibility - There is a lack of flexibility with the system, sometimes advanced email marketers need some features that just aren't there.
List Options - Better list sorting and segmentation.
Likelihood to Recommend
GetResponse is well suited for a simple platform for online marketing for smaller lists. It is not well suited for large volume mailing. I recommend self hosting or using an alternative such as Mandrill. Pricing is pretty fair, I would say for the results you get there is very few that offer a service that is comparable for the price.
Currently we are using this program as an email platform for our clients. We have 5-10 clients who send out emails monthly. We create an image for the email, it then goes to the emailer who writes the text. I approve the email and it gets sent out. We send about 3-5 emails a month per a client
Pros
The graphing and percentages are very clear
Easy to set up an email - edit - and - send
Web forms are easy to create.
Cons
Reporting could be improved. More options to look into.
Likelihood to Recommend
What works for you and/or client. Make sure to consider everything that matters directly on that. Make sure the reports are high and work with regulations to correct mistakes to get more emails to your potential clients.
We use GetResponse for our clients to help their local businesses. We send out sales newsletters, holiday greetings and holiday promotions and also occasionally engagement blasts. It is used by the email marketing department only. It is very simple to put together a newsletter simply by dragging text blocks and image blocks. Generally, it is very user friendly and has a nice, clean layout, which makes finding what you need easy.
Pros
I love the clean layout of the site. Coming from past use of iContact with tiny fonts, squished and centered pages and hard to find buttons this was a refreshing change that I very thankful for.
The drag and drop features for text and images are great. Fast and simple. You can upload images straight from your computer, adjust size just by dragging and your newsletter is halfway done!
The live chat is something that I also really like. I had a few questions in the past when I first started using the platform and used the chat to get in touch in customer service. They were also very helpful and quick. Personally, I am not a big fan of the phone so the always available live chat almost on every page of the site is great.
Cons
Missing functionality: there is no way to create separate email lists, from what I was told by customer service. Its just one big campaign per client.
Addition to implement: my designer tried to input social media icons on the right hand side, on top of the newsletter for some reason it only allowed to be put on the left side, which nobody does. the icons refused to be moved to the right by the sizing features. As a result we had to simply write it out in words and hyperlink it, which does not look good. This needs to be fixed asap.
For some reason, when sizing creatives you can only do so from the right and up and bottom, but not from left. This sometimes makes it look slightly uneven.
Likelihood to Recommend
Great for beginners in email, UI is simple. Pricing is fair and not that expensive at all. Not so good if you do not know how to code or do not have a developer handy because the templates need to be coded, if you want to transfer your old ones, from a prior platform.
VU
Verified User
Manager in Marketing (Online Media company, 11-50 employees)